Product Marketing Manager

Summary

Join Zilliant, a SaaS company focused on eliminating Pricing Anxiety, as a remote Product Marketing Manager. You will lead and execute product marketing and go-to-market programs, collaborating with Product Management, Marketing, and Sales teams. Responsibilities include implementing go-to-market strategies, developing customer stories, supporting partner marketing, and collaborating with product teams. You will leverage data-driven insights to develop key product messaging and positioning. The role also involves managing competitive intelligence and supporting marketing campaigns. Increase awareness of Zilliant solutions and their benefits to prospective and current customers.

Requirements

• An experienced Product Marketer with a strong understanding of market dynamics, customer needs, and the ability leverage data-driven insights to execute effective go-to-market strategies
• A professional with experience in the RevOps, SalesOps, or Pricing industry
• A strong collaborator and experience working with both Product and Sales teams
• An exceptional communicator, both written and verbal, who can effectively convey complex ideas and information to diverse audiences
• 3-5 years of product marketing experience in a B2B SaaS environment
• Strong organizational skills and the ability to work across functions
• Strong written, presentation and PowerPoint skills; high level of business acumen

Responsibilities

• Implement go-to-market strategies for Zilliant's B2B commercial channels
• Develop customer stories, case studies, and testimonials to be leveraged in campaigns and enablement
• Support partner marketing efforts with messaging, key collateral, enablement
• Drive close collaboration with Product teams to understand product scope, gaps, and ensure alignment with customer facing teams
• Support comprehensive marketing opportunity assessments by utilizing internal and external data sources to identify and capitalize on market trends and customer needs
• Utilize data-driven insights to develop key product messaging and positioning for use in customer marketing campaigns and field marketing to drive measurable demand and adoption
• Support the management and insights of competitive intelligence and Zilliant’s win and loss analysis program to gather strategic market insights and drive data-informed decisions for future product enhancements and competitive positioning
• Coordinate, and support marketing campaigns and corresponding content focused on building pipeline for Zilliant solutions
• Increase the awareness of Zilliant solutions and how they can benefit prospective customers and customers

Preferred Qualifications

Knowledge of Pricing and/or Sales Optimization software preferred