Q4 is hiring a
Product Marketing Specialist

Summary

Join Q4's growing team as a Product Marketing Specialist and contribute to the company's mission of making an impact together, obsessing over customers, operating with integrity, and bringing big ideas to life. As a key member of the Marketing and Communications Team, you will support Go-to-Market strategies, conduct market research, collaborate on marketing initiatives, and provide insights that guide product development and positioning.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field
• 2-5 years of experience in sales, product marketing, product management, demand generation or content marketing, within a SaaS environment
• Strong communication skills, both written and oral, with the ability to create compelling content and presentations
• Experience in conducting market research and competitive analysis
• Ability to manage multiple priorities and collaborate effectively with cross-functional teams
• Analytical mindset with the ability to interpret data and provide actionable insights

Responsibilities

• Support Go-to-Market (GTM) Strategies: Assist in the development and execution of GTM strategies for products and services by collaborating closely with product management and business units
• Market & Competitive Analysis: Conduct market research and competitive analysis to provide insights that guide product development and positioning
• Collaborate on Marketing Initiatives: Work with product managers and marketing teams to create training materials for sales channels and contribute to digital campaigns, events, and other key marketing initiatives
• Maintain Competitive Landscape: Help develop and update the competitive landscape to provide sales and product management teams with insights on industry strengths and weaknesses
• Feature & Service Insights: Gather and analyze customer feedback and market data to provide insights that support product roadmap planning and strategy
• Sales Enablement: Collaborate with sales enablement teams to develop training materials and assessments aimed at improving the sales and client experience
• Assist in Pricing & Packaging: Support the development of pricing and packaging strategies for products and services through market analysis and competitive benchmarking
• Content Development: Assist in creating thought leadership content for external publications, speaking engagements, and professional networking opportunities within the industry
• Cross-Functional Collaboration: Work with cross-functional teams, including sales, marketing, and product management, to develop compelling product messaging for both internal and external audiences
• Performance Metrics: Assist in tracking and analyzing key performance indicators (KPIs) to measure the effectiveness of marketing strategies and recommend adjustments as needed
• Presentation Support: Help prepare and deliver presentations to stakeholders, including senior leadership, sales teams, and external audiences

Benefits

• Health, wellness & lifestyle benefits to balance your heart, mind, and body
• Pension matching incentives to support your financial health
• Flexible paid time off so you can truly recharge and enjoy life
• Choose your home, one of our trendy offices, or mix it up with our flexible working environment
• Virtual team building and socials, keeping people connected is important to us