Remote Regional Field Marketing Manager

Summary

Join Cirkul as a Regional Field Marketing Manager and lead marketing and consumer activation strategies across a designated region, managing a remote team of Field Market Representatives and Field Market Manager.

Requirements

• Bachelor's degree in Marketing, Business, or a related field
• Proven ability to manage and mentor a regional team in diverse geographical locations by providing guidance, support and development opportunities to drive performance and achieve marketing objectives
• A strong foundational ability to lead operations and strategies for field, event, and retail marketing, preferably in the beverage or consumer products industries
• Collaborative team player who leads by example, fostering a positive environment and actively engaging with team members to drive success
• Proficient in Google Suite
• Strong leadership and team management skills
• Passionate about building a high-performing, results driven team
• Proficiency with managing a field marketing budget
• Excellent communication, presentation, and negotiation skills
• Ability to analyze data and derive actionable insights
• Creative thinker with a passion for innovation
• Strong project management and multitasking abilities

Responsibilities

• Develop Regional Event Strategy - Build and lead regional event and activation strategy to align with the overall company’s objectives and goals
• Lead The Team - Inspire, guide, and develop a high-performing field team by setting clear expectations, fostering collaboration, and providing on-going support to ensure the collective efforts translate into achieving regional marketing goals
• Ensure Operational Efficiency - Oversee all aspects of operational processes including budget adherence, inventory controls, and enforcing policies and procedures intended to maintain brand and team safety standards
• Implement and oversee regional marketing activities, plan and oversee regional marketing budget by monitoring expenses and ROI for all activities
• Identify and assess brand appropriate opportunities, address challenges, provide actionable insights to optimize regional strategies
• Lead and inspire a regional marketing team, including field marketing representatives and event staff. Provide guidance, training, and support to ensure the team's success
• Plan, track, analyze, and report on the effectiveness of regional marketing activities and ensure that all marketing activities comply with brand guidelines, company policies, and local regulations
• Establish and nurture partnerships with regional businesses, influencers, and organizations to enhance brand visibility and reach
• Collaborate with the retail team to execute regional in-store marketing initiatives. This includes in-store demonstrations and merchandising initiatives

Benefits

• Competitive salary based on experience and market
• Generous benefits, 401k match, and PTO (even insurance for your fur babies!)
• Employee discounts on Cirkul products
• New corporate office space with great amenities
• Opportunity to work with a best in class team, in a hyper growth company, taking over the hydration industry
• A culture that rewards results