HM.CLAUSE is hiring a
Regional Marketing Communications Manager, United States
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Summary
The Regional Marketing Communication Manager will be responsible for the strategic planning and execution of marketing activities within their assigned region, collaborating closely with the business to achieve sales targets and strategic growth. They will manage a team, develop marketing communication plans, and participate in regional executive meetings. A Master's degree in Marketing, Communications, or a similar field is preferred, along with at least 10 years of experience in Marketing.
Requirements
- Master’s degree in Marketing, Communications, or similar field, MBA is preferred
- Bachelors required with a concentration in Communications, Marketing, or similar field
- Minimum 10 years of experience in Marketing with demonstrated abilities to manage both offline and online communication strategies in BtB and BtC businesses
- Proficient in MS Office, familiarity with design software (e.g. Photoshop, InDesign..) and content management systems (PIM, DAM, CRMs – e.g., Microsoft Dynamics); Experience with Digital tools (as APPS, CRM etc) is a plus
Responsibilities
- Defines strategies to promote products and commercial brands with the goal to support sales targets and strategic business growth
- Responsible for establishing the Marketing Communication approach, both on and offline, based on segmented customers & customer personas
- Leads & prioritizes appropriate Marketing Communication channels in line with the business strategy
- Prioritizes Marketing Communications projects in coordination with the business and is accountable for the respective deliverables & results
- Defines the Marketing Communications budget in alignment with the business strategy and is accountable for budget follow-up & execution in line with global guidelines for the region
- Validates and controls the implementation of the local Marketing Communications action plans, while assuring integration of corporate Marketing Communications actions decided at the BU Level
- Collaborates with the team and business stakeholders to develop a clear annual roadmap and operational Marketing Communication plan and budget, in alignment with the respective sales targets, and monitors the implementation at regional and local level
- Implements the new branding positioning with a clear market impact in terms of brand recognition and penetration
- Conducts market research studies and interviews on customers’ buying journey and communication impact
- Establishes and monitors KPIs to measure the ROI of Marketing efforts
- Participates in Regional Executive meetings and helps the General Managers and Regional VP in leveraging new go-to-market approaches and marketing communication strategies
- Manages external parties, e.g., vendors, event planners, agencies, etc., inspires a solid “customer service” mindset (regarding internal or external clients)
Benefits
- Competitive salary
- This position’s range is $. 110,000 - $135,000
- Comprehensive Benefits Choices: Medical, Dental, Vision
- Work/Life Balance: 12 Paid Holidays per year +1 Floating Holiday per year, Paid shutdown holidays, Progressive time off starting at 80-vacation hours
- Company Covered Benefits: Company paid Life Insurance, Long Term Care, Long and Short-Term Disability
- Wellness Benefits: Annual Fitness reimbursements, covered massage benefits & unlimited health coaching, Family EAP, Telehealth and Mental Wellness Services
- Internal Career Progression: Learning Environment, Promotions from within, Paid Annual Training, Tuition Reimbursement
- Welcoming Environment: Business casual attire; open door policy
- Financial Wellness: 401(k) dollar for dollar Employer matching, Additional Employer 401(k) Contribution per paycheck, Traditional and Roth (401k) plans options, Company Profit sharing in December
- Family Benefits: Maternity and Paternity paid time off, Fertility and Infertility benefits, Low family medical deductibles
This job is filled or no longer available
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