Regional Sales Director

Summary

Join our client, a leading OEM supplier in the long-haul trucking industry, as a Regional Sales Director. Lead sales efforts for fuel-saving aerodynamic technologies, engaging with fleets and dealerships across a multi-state territory. Develop strong client relationships, facilitate a transition to dealer-based sales, and train dealers on product sales. Deliver engaging presentations and manage CRM data. Expect extensive travel (approximately 50%). This role requires a strong sales track record, experience selling in the trucking industry, and proficiency in sales presentations. The company offers a competitive compensation package including base salary, commission, PTO, and various insurance benefits.

Requirements

• Associate degree or equivalent professional experience
• A strong track record of exceeding sales quotas in a multi-state territory
• Skilled in direct sales and pull-through dealer sales strategies
• Proficient in delivering impactful product demonstrations and presentations, including via PowerPoint and Teams
• Experienced in selling differentiated or disruptive products, with the ability to articulate value propositions using tools like ROI calculators
• Basic understanding of mechanical requirements for product installation and compatibility
• Adept at addressing and overcoming customer objections
• Capability to complete spec sheets for retrofit installations
• Willingness to travel 50% of the time and the ability to work remotely with discipline and organization
• Self-starter with experience working in a fast-paced, entrepreneurial team environment
• Experience selling equipment within the trucking industry, particularly to business owners, maintenance managers, and dealers
• Ability to provide a customer reference list in addition to personal references

Responsibilities

• Lead the sales efforts for innovative, fuel-saving aerodynamic technologies, engaging with fleets and truck/trailer dealerships across a multi-state territory
• Develop strong relationships with fleet owners, maintenance executives, sustainability officers, and key stakeholders to secure product commitments. Cultivate partnerships that drive long-term success through repeat sales, customer loyalty, and aligned sustainability goals
• Facilitate the shift from direct sales to dealer-based sales in major regions, fostering strong partnerships by triangulating relationships between the company, the dealer, and the customer
• Train and equip dealers to confidently represent and sell our client’s product lines to fleet customers
• Deliver engaging live presentations and webinars tailored for fleet managers, dealer principals, parts managers, and sales managers
• Maintain up-to-date client and prospect information using CRM tools
• Extensive travel to customer facilities, dealer events, tradeshows, and conferences (approximately 50% travel). Some weekend travel required, primarily for trade shows or special events (1-2 shows each in spring and fall months)
• Assist with other sales and marketing-related tasks as needed
• With instruction, understand basic mechanical requirements for product installation and compatibility with customer equipment
• Complete spec sheets for new retrofit installations on tractors and trailers, including measuring equipment specifications and submitting pictures for technical support
• Train, observe, and assist in the product installation process to understand customer utilization and potential obstacles

Preferred Qualifications

A team player with a great, humble attitude

Benefits

• Competitive compensation package based on experience, including a base salary and commission
• PTO
• Employee medical
• Life insurance benefits at no cost to the employee
• Low-cost buy-up options for additional health, dental, vision, life, STD/LTD available