Remote Content Strategist

Summary

Join our team at Zowie, where you'll be the Editor-in-Chief of all marketing content, creating engaging pieces that educate and excite people. As a Content Strategist, you'll drive a comprehensive content strategy across various formats, manage the content calendar, and oversee materials distribution.

Requirements

• Strong writing skills and a good understanding of what makes a piece of content great
• Extensive experience in creating content plans across different forms
• Drive to find the most effective content distribution strategies while owning the ongoing release process
• Experience in creating content for international markets (US, ideally)
• Ability to research, analyze data, and understand metrics
• Understanding of SEO best practices
• Great attention to detail with curiosity to seek out new ideas and courage to use them
• Strong project management and communication skills necessary for release management and a lot of cross-team collaboration

Responsibilities

• Create and drive a comprehensive content strategy that includes blogs, ebooks, webinars, email copy, podcasts, video scripts, etc
• Be the head writer for the most critical pieces of content (~ 20% of your time) while dedicating the rest of your time to research, planning, and creating briefs for other creators
• Manage the content calendar and oversee materials distribution across the go-to-market teams to engage the audience effectively
• Monitor and analyze content performance, looking at metrics and feedback to keep on improving what we create
• Work cross-functionally with Sales, Customer Success, and Product teams to generate ideas and deliver great results together

Preferred Qualifications

Experience in creating various forms of engaging videos for different audiences