Remote Director, Marketing

Summary

Join Siege Media, a remote-first organic growth agency, in their search for a talented Director, Marketing. The ideal candidate will have experience in B2B marketing and social media strategy, with a proven track record of meeting annual marketing goals.

Requirements

• Bachelor’s degree in marketing or a related field, or relevant experience
• 5+ years of progressive B2B marketing experience with a proven track record of meeting and exceeding annual marketing goals, resulting in significant business growth
• 3+ years of social media strategy experience that generates measurable platform growth and target audience engagement
• 2+ years of experience working at an agency, ideally working in a marketing capacity or leading the marketing department
• Experience and expertise in SEO and content marketing
• Experience leading team meetings and maintaining agendas
• Experience managing a marketing budget
• Strong interpersonal skills and the ability to form productive working relationships in a remote setting
• Ability to travel to conventions, networking events, and trade shows
• Goal-oriented with the ability to set priorities, meet deadlines, and work independently

Responsibilities

• Increase the qualified web traffic and sales qualified leads to Siege Media
• Serve as the final say/QA for business development content
• Manage and proactively source available team utilization to create SEO-driven content for the Siege blog with the goal of growing sales qualified leads
• Manage social media strategy and create content for Siege Media across podcast platforms, email, LinkedIn, X and Threads, both for the company and personally
• Periodically attend conventions, conferences, and trade shows, preparing collateral as needed, and provide post-event reports and analysis with a focus on building the business and fostering networking relationships
• Manage a set business development budget to most intelligently allocate against internal and external resources to scale impact of the department
• Engage blog business development partners/affiliates on a recurring basis via email to confirm performance and attribution
• Project manage Siege Media team members via working with Content Marketing Managers to help them stay on timeline and hit Siege publishing and quality goals
• Run Siege Media’s monthly business development strategy meeting
• Report and improve on business development metrics monthly, such as SQLs, traffic, organic traffic, keyword rankings, and etc

Preferred Qualifications

• Established personal brand in the areas of SEO/marketing/content marketing
• Experience with Google Workspace (Gmail, Docs, Sheets, Slides, Forms)
• Deep experience in one of our three core verticals: fintech, SaaS, and ecommerce
• Understanding of HTML/CSS and comfortable uploading content to WordPress
• Proficiency in Adobe Creative Cloud
• Proficiency in project management tools like Basecamp and Smartsheet

Benefits

• 100% health, vision and dental benefits
• 50% 401k match up to 6% of your salary
• Donation matching
• Career development training
• Unlimited PTO
• Work-from-home equipment