Remote Lead Partner Marketing

Summary

Join a rapidly growing startup that helps home service professionals streamline their businesses, and be part of a culture that values innovation and big ideas. As the Lead, Partner Marketing, you will shape and execute Housecall Pro's partner marketing strategy, expanding our ecosystem through strategic relationships and data-driven decision-making.

Requirements

• 5+ years of experience in partner marketing or related field
• Bachelor's degree in marketing, a related field, or equivalent work experience
• 1+ years of cross-functional leadership experience, collaborating closely with marketing, business development, and analytics teams to drive performance
• Proven track record of managing strategic partnerships, influencers, and affiliate networks

Responsibilities

• Build and diversify partnerships with industry associations, content creators, and strategic technology partners to boost brand visibility and growth
• Cultivate long-term partnerships with influencers and brand ambassadors to generate brand advocacy and expand reach
• Develop and execute partner-driven campaigns, such as co-branded content, webinars, blogs, and podcasts, ensuring alignment across marketing channels
• Leverage marketing automation tools to streamline partner outreach, onboarding, and reporting for scalable and efficient collaboration
• Amplify partner-generated content (e.g., testimonials, case studies) across company platforms to drive engagement
• Oversee relationships with review sites, aggregators, and sub-affiliate networks, ensuring compliance with legal and business objectives
• Create unique promotional strategies, such as promo codes and partner-led campaigns, to drive engagement and conversions
• Align with Sales, Business Development, and Marketing teams to integrate partner-driven leads into the sales funnel and optimize campaign performance
• Lead partner education initiatives through webinars, training, and resources to maximize partner impact and alignment with business goals
• Track and analyze performance metrics to optimize campaigns, improve partner collaboration, and report actionable insights

Benefits

• Health care insurance (medical, dental, vision, disability)
• Employee assistance program
• 401(K)
• Flexible time off
• Paid parental leave
• Tech reimbursement