Remote Senior Data Analyst

Summary

Join our team as a Sr. Analyst at Crossmedia US, where you'll drive day-to-day analytics excellence for clients and promote data-driven decision making across the agency.

Requirements

• 2-3 years of experience in the marketing analytics space
• Experience creating data visualizations and dashboards to support media investment decision making
• Past use of common media research tools: YouGov, MRI-Simmons, Scarborough, GWI (Global Web Index), Vivvix, Pathmatics, or Nielsen Media Impact
• Hands on experience with media measurement approaches including marketing mix modelling (MMM), multi-touch attribution (MTA), experimentation, or brand lift studies
• Knowledge of statistical techniques (multivariate regression, optimization, clustering, forecasting)

Responsibilities

• Transform raw data into engaging visuals and compelling stories
• Translate clients' business questions into an actionable measurement frameworks
• Generate quantitative and qualitative consumer and market research including: Demographic, psychographic, and behavioral customer profiling
• Media channel coverage, penetration, receptivity
• Brand health deep dives
• Competitive analysis

Benefits

• Flexibility to work in hybrid manner with in-office and work from home options (depending on role)
• Open/Flexible PTO with US & UK specific policies
• Paid sabbatical at significant milestone anniversaries
• Fully-funded healthcare options and agency-wide physical & mental health support
• 401(k) with company match (USA), and generous Pension (UK)
• Generous paid parental leave policy
• Life milestone recognition & support
• The Pursuit of Happiness Fund devoted to helping Crossmedians find their happy (be it travel, enrichment class, fitness membership or professional development)
• Cell phone/tech reimbursement
• Student Loan payment plan
• Tuition reimbursement
• Learning & Development and training programs