Senior Digital Marketing Specialist

Summary

Join our team as a Senior Digital Marketing Specialist at Slasify, where you'll drive comprehensive digital campaigns, analyze performance, and stay ahead of market trends.

Requirements

• A minimum of 5 years' proven experience in digital marketing
• B2B marketing background
• Solid grasp of SEO, SEM, website analytics tools, with up-to-date knowledge of industry trends and social media best practices
• Fluency in spoken and written English
• Strong project management ability
• Excellent communication and organizational skills
• Self-motivated and proactive, capable of taking initiatives with minimal supervision

Responsibilities

• Execute strategic digital marketing campaigns, seamlessly integrating SEO, SEM, and impactful English copywriting
• Independently manage SEO and paid media operations, including keyword research, on-page and off-page optimization, technical SEO audits, campaign setup, optimization, budget management, and performance analysis across platforms
• Collect, analyze, and derive insights from campaign data and metrics, monitoring performance, engagement, and website traffic
• Utilize email marketing and automation tools to optimize leads and facilitate smooth handover to the Business Development team
• Keep a pulse on competitors' social media activities, identify emerging digital marketing trends, and recommend enhancements
• Provide steadfast support to the Marketing team while continuously advancing skills in the dynamic digital landscape

Benefits

• Unlimited holidays (but sorry, you cannot cash out)
• Work from anywhere in the world (as long as it’s safe and healthy)
• Flexible working hours
• Laptop buy-back policy
• Seasonal bonus