Remote Senior Marketing Associate, Community Outreach

Summary

Join our team as a Sr. Associate, Community Outreach to support field operations, outreach events, and community engagement in the San Francisco Bay Area, promoting all-electric lifestyles and neighborhood-scale electrification.

Requirements

• 4+ years experience in marketing, program management, digital organizing, or grassroots campaigns, ideally within nonprofit, government, or mission-driven organizations
• Demonstrated success working with CBOs, local governments, utility companies, and advocacy organizations to build strategic partnerships
• Skilled in leading and executing complex project roadmaps with defined timelines, deliverables, and resources to ensure smooth, on-time delivery
• Experienced in cross-functional collaboration, coordinating with internal teams and external partners to align goals and maintain seamless communication
• Expertise in crafting creative briefs, scopes of work, and contracts for marketing campaigns and partnerships
• Highly-capable developing content strategies across multiple platforms, including social media, blogs, emails, how-to guides, videos, web pages, press releases, and digital ads
• Empathetic and culturally aware, with a talent for engaging and mobilizing diverse communities
• Exceptional written and verbal communication skills, with the ability to convey complex ideas clearly to various audiences
• Deep passion for sustainability, clean energy, climate solutions, decarbonization, and the electrification of built environments
• Proficiency with tools such as HubSpot, Asana, Canva, WordPress, Zoom, Slack, Google Slides, Google Docs, and Google Analytics

Responsibilities

• Develop, implement, and localize marketing plans and materials, advertising, and messages
• Create, track and iterate content for multiple channels, including social media posts, blog articles, email campaigns, videos, press releases, and event collateral
• Promote and support community events, workshops, and webinars to improve favorability, build awareness to aid in the switch for to all-electric homes
• Track and report key metrics to measure the impact of outreach and marketing initiatives
• Provide insights and recommendations for optimization based on feedback loops and performance data
• Coordinate marketing and outreach needs with local stakeholders, utilities, community groups, and nonprofit organizations and manage and synthesize feedback about marketing outreach
• Attend in-person and virtual community events, supporting the community organizer with neighborhood pilots
• Manage outreach timelines and workback schedules, using tools like Asana to ensure deliverables are on time and within scope
• Develop and manage detailed marketing project plans that outline objectives, timelines, deliverables, and resource needs
• Create pitch decks to communicate ideas, campaign proposals, and marketing strategies to internal teams and external partners
• Develop creative briefs that provide clear direction to design, content, and external vendors
• Contribute to the preparation of reports and presentations for internal teams and external stakeholders
• Draft scope of work (SOW) documents for marketing campaigns and collaborations, ensuring alignment with organizational goals and expectations
• Support the creation of contracts for vendors, contractors, and partners, working closely with internal and external partners to ensure compliance and clarity

Benefits

• Paid health insurance coverage
• Retirement benefits with company matching
• Unlimited flexible paid leave
• 12 paid holidays
• Access to professional development resources