Remote SEO Copywriter

Summary

Join our team as a marketing copywriter with SEO experience to create and optimize content for Amazon and Walmart sellers. The ideal candidate is an experienced writer who can deliver a compelling narrative to Helium 10 target personas.

Requirements

• Bachelor's degree in English, communications, marketing, or a related field
• Minimum of two years of experience as a copywriter, ideally with in-house experience at a B2B SaaS company and in crafting content to support Amazon and Walmart sellers in starting, growing, and scaling their businesses
• Experience leveraging SEO best practices, keyword research, and on-page optimization strategies
• Excellent writing and editing skills with a keen attention to detail
• Strong time management skills with the ability to balance multiple projects
• Ability to research and write about a variety of topics in a clear and concise manner
• Proficiency with tools including WordPress, Ahrefs, SurferSEO, and Google Analytics

Responsibilities

• Write and optimize compelling website content, product descriptions, blog posts, case studies, video scripts, whitepapers, landing pages, and other relevant marketing content to inspire and engage our community of Amazon and Walmart sellers
• Proofread and edit copy to ensure accuracy, proper grammar, and compliance with company and industry best practices (including Amazon and Walmart seller guidelines)
• Conduct competitive analysis to identify content opportunities for Helium 10, based on insights gained from market research
• Learn and maintain active knowledge of Helium 10 customer personas, product offering and best practices for selling on Amazon and Walmart
• Possess a strong understanding of SEO marketing strategies and apply best practices to the content. Stay updated with the latest SEO best practices, SaaS industry news, and competitors' strategies to ensure our content remains relevant and optimized
• Utilize SEO and digital research tools to uncover search trends, such as commonly used keywords and phrases for specific online topics, for integration into written content
• Implement and continue to optimize on-page SEO elements, such as metadata, schema markup, and structured data, to enhance search engine visibility
• Collaborate cross-functionally to help develop and execute content calendars and work with the creative team to develop graphic and video assets
• Monitor key performance metrics, such as website visits, traffic sources, organic vs paid traffic, keyword rankings, SERP visibility, click-through rates, and bounce rates, using traffic analytics tools. Adjust content strategies as needed to enhance search rankings and drive better results
• Effectively communicate SEO project progress and demonstrate proficiency in interpreting traffic and keyword ranking reports to stakeholders

Benefits

• Unlimited Paid Time Off
• Paid Holidays and Floating Holidays
• Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
• 401k with Employer Match
• Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
• Paid Parental Leave