Sales Development Manager

Summary

Join Apollo.io's Apollo Labs as the Sales Development Manager for Apollo Automated, playing a crucial role in shaping the initial client experience. This pivotal position involves establishing customer success norms, foundational processes, and benchmarks for future team members. The ideal candidate possesses a strong B2B Sales Development/Outbound background and a passion for driving client success. Responsibilities include client onboarding, ICP definition, strategy development, playbook creation, metrics establishment, client nurturing, and maintaining high renewal rates. The role is essential for launching Apollo Automated's initial client experience and setting the standard for customer success within the division.

Requirements

• 3+ years experience running, managing or overseeing outbound campaigns
• Past experience as a front-line SDR learning the craft from the ground up

Responsibilities

• Ensure clients are onboarded within 15 days of contract signature
• Collaborate with clients to define their Ideal Customer Profile (ICP)
• Develop and implement effective strategies and campaigns tailored to each client
• Develop a comprehensive onboarding, meeting cycle, and client playbook
• Set baseline percentages and metrics for various client stages
• Establish a nurturing and meeting schedule to maintain strong client relationships
• Maintain a renewal rate of at least 65% across all pilot programs
• In conjunction with AE, expanding/upsell all accounts wherever possible

Preferred Qualifications

• You constantly test, iterate, and revise tactics to get to effective, sustainable lead generation formulas and are comfortable with going 0-to-1 to find Prospect-Market Fit
• Top 1% of Sales Development professionals
• Mastery of multiple outbound campaign strategies (ample Campaign Experience)
• Deep understanding of top-of-funnel and sales development best practices
• Ability to dive deep into product capabilities and apply them to client needs
• Strong pattern recognition for matching solutions to client challenges
• Continuous learner with a passion for staying ahead of industry trends
• Self-starter with a proactive approach to problem-solving
• Adaptable and flexible in a fast-paced, evolving environment
• Ability to articulate complex concepts and strategies clearly
• Passion for sharing knowledge and elevating the entire team's expertise

Benefits

• Great compensation package
• Culture that thrives in openness and excellence
• Invest tremendous effort into developing our remote employees’ careers
• Remote work