Summary
Join Blackline Safety as a Lead Generation Specialist and play a pivotal role in generating and qualifying new business opportunities. You will be the first point of contact for potential clients, understanding their needs and introducing Blackline Safety's solutions. Build strong relationships, identify growth opportunities, and lay the foundation for successful partnerships. This role offers a launchpad for a successful sales career with opportunities for growth. You will proactively research and identify potential clients, engage with prospects, and maintain accurate records of lead interactions. Collaboration with sales and marketing teams is key to refining strategies and sharing market insights.
Requirements
- At least 1 year of experience in a sales or lead generation role, preferably within the Safety and Gas Detection industries
- Excellent communication and interpersonal skills, with the ability to engage and influence potential clients
- Proficiency with CRM software; experience with HubSpot is a plus, as well as familiarity with Microsoft Office Suite and research tools like ZoomInfo and Lead Forensics
- Strong analytical skills and a proactive approach to overcoming obstacles and achieving targets
- Bachelor’s degree in Business, Marketing, or a related field, or equivalent relevant experience
- Proficiency in English (additional language skills are a plus)
Responsibilities
- Proactively research and identify potential clients through various channels, including social media, networking events, and industry research
- Initiate contact with potential clients via phone calls, emails, and social media to introduce our products and services
- Be knowledgeable about industry standards for gas detection and have an in-depth understanding of our lone worker and gas detection competitors—what they sell and how their products work
- Engage with prospects to understand their business needs and qualify leads based on predefined criteria
- Schedule meetings or demos between leads/prospects and the sales team to further discuss how our solutions can address their needs
- Maintain accurate records of lead interactions and progress within our CRM system, tracking pipeline activity
- Track lead/prospect metrics, conversions, and other sales-related data
- Work closely with the sales and marketing teams to refine strategies and share insights on market trends and customer needs
- Provide regular updates on lead generation activities and progress to management
Preferred Qualifications
- Experience with HubSpot
- Familiarity with Microsoft Office Suite and research tools like ZoomInfo and Lead Forensics
- Additional language skills
Benefits
- Competitive compensation package with performance-based incentives
- Opportunities for career advancement and continuous training
- A supportive and collaborative work environment
- Comprehensive benefits package, including health insurance, retirement plans, and more
- Remote work 90% of the time, with occasional travel (10%)
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