Sales Development Representative

Summary

Join iPullRank, a leading content marketing and enterprise SEO agency, as a Sales Development Representative. You will be responsible for converting industry-leading thought leadership into high-value client relationships by crafting sophisticated outreach campaigns. Leveraging the CEO's speaking presence, conference portfolio, and newsletter audience, you will generate premium MQLs. You will work directly with the CEO and leadership to transform speaking engagements and conference appearances into business relationships. This role requires strategic thinking, creativity, and a proven track record of turning thought leadership into revenue. The OTE is $100,000-$130,000. The position will close after 75 applications are received.

Requirements

• Proven Track Record: 5+ years of B2B sales development with demonstrated success generating MQLs for professional services ($100K+ deal sizes)
• HubSpot Mastery: Advanced proficiency in HubSpot CRM, marketing automation, custom reporting, and complex workflow creation
• GTM Automation: Hands-on experience with Clay, data enrichment tools, scrapers, and automation platforms
• Thought Leadership Leverage: Proven ability to convert speaking engagements, webinars, and thought leadership content into qualified leads
• Conference Strategy: Experience developing and executing conference-based lead generation strategies with measurable ROI
• Data Excellence: Advanced proficiency in Excel, Google Suite, data visualization tools, and analytics platforms
• Relationship Building: Genuine passion for helping prospects and building long-term business relationships
• Strategic Thinking: Ability to see the big picture and develop sophisticated multi-channel campaigns
• Proactive Leadership: Takes initiative to identify opportunities and propose solutions without being asked
• Creative Problem Solving: Thinks outside the box and challenges conventional approaches
• Results-Driven: Focuses on quality metrics over vanity metrics—engagement over opens, conversations over clicks

Responsibilities

• Transform Mike King's 15-20 annual speaking engagements into high-value MQL pipelines
• Develop and execute sophisticated pre-conference, at-conference, and post-conference outreach and engagement strategies
• Build ROI calculations and strategic justifications for conference attendance and sponsorship opportunities
• Organize and lead conference teams to maximize HubSpot contact acquisition and MQL generation
• Design and implement multi-touch nurture campaigns in HubSpot that convert our 33K newsletter subscribers into qualified leads
• Create "hand-crafted" email sequences with deep, personalized enrichment that lead with value and compel meaningful engagement
• Build sophisticated audience segmentation strategies based on conference attendance, content engagement, and behavioral data
• Develop webinar follow-up sequences that convert attendees into qualified prospects
• Leverage Clay, data enrichment tools, and automation platforms to build targeted prospect lists
• Implement sophisticated scraping and data enrichment workflows to identify high-value prospects
• Create automated nurture sequences that feel personal and value-driven
• Build and maintain complex lead scoring models and attribution tracking
• Work with other members of the marketing team to develop dashboards and reports that track SDR pipeline performance and campaign effectiveness
• Build and maintain automation workflows that scale personalized outreach
• Generate a minimum of 10 high-quality MQLs per month after initial ramp period
• Proactively identify and propose new offer opportunities, strategic partnerships, and market analysis
• Cultivate relationships with industry influencers, conference organizers, and strategic partners
• Develop thought leadership amplification strategies that extend Mike's industry reach
• Build and maintain relationships with decision-makers at enterprise-level prospects

Preferred Qualifications

• Experience with advanced automation platforms (n8n, Make)
• Proficiency with Apify, Phantom Buster, or similar data extraction tools
• Experience with AI-powered personalization and content generation
• Knowledge of SEO/content marketing industry trends and key players
• Background in marketing agencies, particularly SEO or content marketing
• Experience working with enterprise-level B2B prospects
• Track record of successful conference-based lead generation in professional services

Benefits

• Competitive salaries commensurate with experience
• 100% Medical, Dental, and Vision insurance
• 3 weeks of vacation
• Paid sick days and holidays