Sales Development Representative

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Pavago

๐Ÿ“Remote - Colombia

Summary

Join Pavago as a Sales Development Representative (SDR) and spearhead outbound prospecting and appointment setting. You will generate and qualify leads, book high-quality meetings, and support the sales team in building a strong pipeline. This role requires 2โ€“3 years of experience in a B2B SDR, appointment setter, or lead generation role. Proficiency with tools like Apollo and CRM systems is essential. Excellent communication and time management skills are necessary for success in this remote, results-oriented position. A background in booking appointments for marketing agencies or targeting specific industries (restaurants, bars, hotels, or orthodontists) is highly preferred. The ideal candidate is a self-starter, tech-savvy, and able to handle rejection while maintaining focus.

Requirements

  • Experience: 2โ€“3 years in an SDR, appointment setter, or lead generation role, in a B2B environment
  • Lead Gen Tools: Proficiency with tools like Apollo, plus CRM systems for managing and tracking outreach
  • Communication: Excellent verbal and written English skills, with the ability to build rapport quickly and communicate value clearly
  • Results-Oriented: Proven track record of meeting or exceeding outbound activity and appointment-setting targets
  • Process-Driven: Comfortable following established workflows, while also suggesting improvements for efficiency and results
  • Self-Starter: Highly motivated to work independently in a remote environment, with strong time management skills

Responsibilities

  • Lead Generation & Prospecting: Identify and research potential prospects through cold calls, emails, LinkedIn, and other outreach channels
  • Appointment Setting: Book qualified meetings and appointments for the sales team, ensuring prospects meet the defined criteria for target industries and markets
  • Qualification: Conduct initial discovery to understand prospectsโ€™ needs, pain points, and potential fit before handoff to the account executive or closer
  • Outreach Strategy: Follow structured outreach cadences and messaging tailored to specific industries
  • CRM Management: Maintain accurate records of activities, prospect interactions, and pipeline progress in the CRM
  • Collaboration: Work closely with sales leadership to align outreach efforts with campaign goals and market focus
  • Market Intelligence: Stay updated on industry trends, competitor activities, and the clientโ€™s offerings to have informed conversations with prospects

Preferred Qualifications

  • Industry Focus: Background in booking appointments for marketing agencies or targeting restaurants, bars, hotels, or orthodontists is highly preferred
  • Skilled in high-volume outbound outreach with persistence and professionalism
  • Experienced in qualifying leads and identifying decision-makers
  • Comfortable adapting scripts and messaging to different industries and buyer personas
  • Tech-savvy with the ability to quickly learn and adapt to new tools
  • Positive, energetic, and able to handle rejection while staying focused on results

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