Sales Development Representative

TRM Labs
Summary
Join TRM Labs' growing APAC team as a Sales Development Representative (SDR), focusing on the private sector within the crypto ecosystem and fintech/financial institutions. You will play a critical role in uncovering opportunities and generating pipeline across high-potential accounts in the APAC region. This high-impact role requires outbound sales strategy, engaging stakeholders, and partnering with Account Directors. The ideal candidate has 2+ years of SDR/BDR experience, proven success in APAC markets, and strong knowledge of crypto and blockchain. Excellent communication, a collaborative mindset, and self-motivation are essential. Bonus points for APAC language proficiency and experience with specific sales tools. TRM Labs offers a fast-paced, positive, and high-ownership culture with opportunities for growth and development. The company prioritizes speed and responsiveness, with a remote-first approach and generous benefits.
Requirements
- 2+ years of experience in an SDR/BDR role, ideally selling into crypto companies, fintechs, or financial institutions
- Proven success in outbound sales and pipeline generation in APAC markets
- Strong knowledge or deep interest in crypto, blockchain, DeFi, compliance, or digital assets
- Ability to navigate fast-paced sales cycles and communicate technical ideas to non-technical stakeholders
- Willingness to travel regionally within APAC to conferences (up to 3β4 times per quarter)
- Excellent communication skills, curiosity, and a collaborative mindset
- Self-motivated and autonomous β youβre comfortable taking ownership and driving results
Responsibilities
- Drive pipeline generation by identifying and qualifying crypto companies, fintechs, and financial institutions across the APAC region
- Partner with Account Directors to prioritize key accounts and build roadmaps for outbound initiatives
- Conduct deep research to uncover organizational structures, stakeholder roles, and key business drivers
- Share TRM insights, intelligence use cases, and product value propositions tailored to the crypto and fintech sectors
- Help streamline and shorten sales cycles by acting as a proactive liaison during early-stage prospect engagement
- Operate a scalable growth engine to deliver high-quality, qualified opportunities to the sales team
Preferred Qualifications
- Proficiency in an additional APAC language (e.g., Mandarin, Japanese, Korean, Bahasa) to support regional outreach and engagement
- Tools experience preferred: Salesforce, LinkedIn Sales Navigator, Slack, Google Suite
Benefits
- PTO
- Holidays
- Parental Leave for full time employees
- Remote work