LI.FI is hiring a
Senior Business Development Manager

Summary

The job is for a Senior Business Development Manager in Asia-Pacific region to take ownership of the go-to-market and build a B2B sales pipeline. The role requires understanding complex technical products and concepts, building relationships with industry contacts, attending regional events, and end-to-end selling. The candidate should have relevant experience in the cryptocurrency and blockchain industry, sophisticated interpersonal skills, be a native Mandarin speaker fluent in English, and be located in APAC.

Requirements

• In-depth understanding & relevant experience in the cryptocurrency and blockchain industry
• 5+ years of relevant sales experience in crypto business/fintech/venture capital/early-stage startups
• Significant experience prospecting over email, LinkedIn, events, network, etc
• You have closed complex enterprise deals using a proven sales methodology
• Adept written and analytical skills for deal analysis and internal reporting
• Sophisticated interpersonal skills to understand people, their motivations and have convincing conversations
• Strong ability to work well within a team and to be self-guided on a day-to-day basis
• Native Mandarin speaker fluent in English

Responsibilities

• Build and expand a pipeline of both crypto and non-crypto integration partners across all verticals (e.g. DeFi, TradFi, Fintech, GameFi, NFTs, etc.)
• Leverage existing network and contacts in the blockchain space for key integrations
• Attend relevant regional events representing LI.FI , lead speaking engagements and content development for industry events
• Establishing good relationships with various teams (operations, marketing, community management) to ensure good operational synergy
• Lead sourcing - Must be able to prospect creatively and persistently to convince targets to take meetings
• End-to-end selling (prospecting and opportunity sourcing through qualification, discovery, positioning, negotiating, closing)

Benefits

• Annual team offsites (Thailand was a blast at the beginning of 2023, Vietnam this year was blast-ier; let’s see what happens in 2025!)
• Flexible remote days
• Flexible working hours
• Equity participation from Day 1
• Entitlement to work computer (choice of equipment)
• 1 conference per year near your city of residence (for engineering roles)
• An annual 1,000€ personal development budget once you have worked 6+ months (pro-rated the first year)
• A one-time 1,000€ remote budget to use on coworking, office setup, etc. once you have worked 6+ months (pro-rated the first year)
• 30 PTO days