Senior Content Manager

Summary

Join Livestorm as a Senior Content Manager and take ownership of content creation and promotion. You will develop and execute the content strategy, creating a variety of content formats (text, video, audio, etc.) for various audiences. Responsibilities include managing a content calendar, collaborating with internal teams and freelancers, and promoting content across multiple channels. The ideal candidate has 3+ years of experience in content management, strong project management skills, and experience working with large companies. This role requires native English fluency and strong communication skills. Livestorm values a diverse workforce and encourages applications from all backgrounds.

Requirements

• 3+ years of experience in a content management role
• Experience creating content in many formats
• Strong project management experience
• Capacity managing third parties such as freelancers
• Experience with email campaigns and content (you’ll work on Product and Marketing nurturing flows)
• Native English level is required
• Strong communication skills, with external partners as well as with other Stormies (your Livestorm teammates). In written and video format
• Clear business understanding: you can adapt your work based on the Company objectives and targets. Measuring the impact of your work is second nature to you

Responsibilities

• Work with the VP and Head of Growth to create the yearly content calendar and refine it based on results and learnings
• Create content and communication that speaks to Livestorm’s core audience (marketers within large European companies)
• Publish in 2 languages (English and French), with the capacity to add more as needed
• Analyse performance of your actions, and adapt the plan accordingly
• Produce and release content in various formats (text, ebook, video, audio, …)
• Use your own skills, tools, and freelancers for content creation and repurposing (slideshows, ebooks, videos, infographics, web pages, etc)
• Create a healthy mix of content between Demand Generation (thought leadership) and Lead Generation
• Build an influencer strategy with Stormies who publish high potential content regularly
• Showcase Livestorm's top customers, by creating impactful testimonials in text, audio, or video format
• Work with the Sales team to create the content they can use with prospects
• Create and improve Lead Nurturing sequences for Product and Marketing leads
• Develop a promotion strategy to maximize the visibility of all your content, but also new feature releases, upcoming events, new partnerships etc
• Own and publish regularly on Livestorm’s main social media accounts (Linkedin, X, and Youtube)
• Go beyond social media for promotion to reach our audience (eg: using paid media, PR…)
• Create and design social media posts, varying the formats to maximize engagements with both existing customers and leads
• Communicate internally so that the whole company can participate in big campaigns

Preferred Qualifications

• French would be a huge plus
• Any additional language is more than welcome
• Past experience marketing to large companies, or within the Financial or Healthcare industry would be a plus
• Moreover, we are looking for someone who can work in the GMT+1 (Paris) timezone (we accept a time difference of 2 hours maximum)