Senior Customer Marketing Manager

Summary

Join Chainguard, a leader in secure open-source software, as their first Customer Marketing hire! You will build and lead customer advocacy and reference programs, amplifying customer success stories. This role involves developing a customer storytelling strategy, defining KPIs, identifying customer champions, creating compelling content (case studies, videos, etc.), and managing ongoing programs. You will collaborate closely with sales, product, and customer success teams. The ideal candidate possesses 8+ years of experience in customer marketing and advocacy within the technology, SaaS, and security sectors. Chainguard offers a competitive salary, equity/stock options, unlimited PTO, remote work flexibility, and comprehensive benefits.

Requirements

• 8+ years in customer marketing and advocacy; experience working in technology, SaaS, and security
• Proven ability to understand technical products and discern the quality of use cases for storytelling
• A customer obsessed mindset and passion for storytelling
• Excellent communication and presentation skills
• Experience working with executives, both internal and external
• Cross–functional project management skills
• A willingness to adapt to change, move quickly, and think on your feet

Responsibilities

• Establish the strategy for customer storytelling across programs, ultimately highlighting a variety of customer stories across verticals, geographies, segments, and use cases
• Define KPIs for the program, evangelize those metrics with go-to-market leaders, and ultimately track the success of customer stories
• Uncover new customer champions for case studies, customer testimonials, logo approvals, speaking opportunities, peer reviews, and more
• Collaborate cross-functionally with sales, customer success, and product teams to identify and recruit new champions
• Create compelling content, such as case studies, blogs, videos, presentations, and more; recruiting, interviewing, and securing customer approvals
• Manage and evolve ongoing customer programs and advocacy efforts, such as events, reviews, and more
• Create customer reference materials at scale using our reference platform and drive advocacy activities within our customer community
• Find opportunities to creatively celebrate customers' significant milestones and their contributions in elevating Chainguard’s brand

Benefits

• Equity/stock options
• Unlimited PTO
• Remote work with flexible coworking and team meetup opportunities
• Home office and internet stipend
• 100% health/dental/vision insurance coverage for you and your family
• Monthly Wellness budget