Quidd is hiring a
Senior Digital Marketing Manager in United States
Senior Digital Marketing Manager closed
🏢 Quidd
💵 $80k-$150k
📍United States
📅 Posted on Jun 11, 2024
Summary
The job is for an experienced digital marketing professional to create and implement a new digital marketing strategy for Quidd, a marketplace for digital collectibles and NFTs. The role involves managing the customer lifecycle, promotional campaigns, loyalty programs, researching and implementing a digital marketing tech stack, and tracking campaign performance.
Requirements
- A marketing expert with a proven track record of starting marketing programs and getting results
- A collector with personal and professional experience in marketplaces, collectibles, e-commerce, and/or crypto
- Minimum of 5+ years managing digital marketing for a startup, technology company, or big brand
Responsibilities
- Define a customer lifecycle experience across multiple channels and touchpoints
- Rollout, test, and optimize key campaigns across acquisition, engagement, retention, and referral stages
- Manage the planning, scheduling, execution, and optimization of key promotional campaigns across the lifecycle
- Develop Quidd’s first customer loyalty and referral program
- Research, develop, and rollout customer segmentation, testing messaging, and customizing the lifecycle based on collector activity
- Define and implement triggered, activity-based campaigns that are multi-channel (email, SMS, in-app) and designed to progress collectors along the funnel
- Design and optimize UX and functionality, inside and outside the product, by partnering with product managers and engineers and optimizing landing pages and on-boarding configurations
- Research, define, and implement a digital marketing tech stack, including evaluating external vendors and making recommendations on build-vs-partner decisions
- Track, evaluate, and report on internal campaigns, making recommendations for continuous improvement and optimization
This job is filled or no longer available
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