Senior Director, Consumer Retention
Varsity Tutors, a Nerdy Company
Job highlights
Summary
Join Nerdy as our dynamic Senior Director, Consumer Retention and lead our retention division, playing a pivotal role in expanding our consumer business and maximizing team performance. This senior leadership position requires experience leading high-volume contact center operations and a deep understanding of customer lifecycle management. You will develop and implement strategies to enhance customer retention, reduce churn, and increase lifetime value. The role involves leading a global team of retention specialists, driving the execution of our retention strategy, and ensuring high-quality learning experiences for students. Success in this fast-paced environment demands a ferocity for driving team performance and exceeding renewal goals. The ideal candidate possesses exceptional interpersonal skills and a passion for leading fast-growing customer support and retention functions.
Requirements
- Bachelor-level degree required
- 8+ years of progressive experience in high-volume customer service/success operations, leading customer retention/support/relations functions
- Strong leadership qualities with experience in creating effective customer retention processes and driving the accountability and success of the team
- Demonstrated ability to manage multiple work streams and deliverables in a matrixed organization structure
- Outcome-oriented. Not reactionary, articulates the desired outcome and works collaboratively to create the path to achieve
- Proficiency in using a CRM to drive sales efficiency and achievements, as well as competent in using sales enablement tools, Google Suite, web-based presentation tools, & video conference tools
- Excellent verbal and written communication skills
- Strong analytical and troubleshooting skills along with being a data-driven decision-maker with the ability to interpret complex data and translate it into actionable strategies to further improve company performance
- Strong customer relations skills and high emotional intelligence
- Deep understanding of customer needs, acquisition marketing best practices, automation tools, and the ability to develop strategies that enhance customer satisfaction and loyalty
- Creative problem solver. Able to identify real constraints and viable solutions
Responsibilities
- Lead, mentor, and develop a high-performing customer retention team, fostering a culture of excellence and continuous improvement
- Tenaciously drive customer renewals and the relentless execution of customer retention goals through effective support and sales strategies
- Identify key drivers of customer churn and implement effective interventions to mitigate these factors
- Use the CRM to accurately track customer-related activities, communication, market data, and resolve critical issues
- Work closely with product, marketing, sales, and customer support teams to ensure a seamless and cohesive customer experience
- Oversee the development of targeted communication plans and campaigns to engage and retain customers across various channels
- Utilize data analytics to gain deep insights into customer behavior, preferences, and trends
- Establish and monitor key performance indicators (KPIs) to measure the effectiveness of customer retention initiatives. Regularly report on progress to senior management
- Develop actionable plans based on these insights to improve customer satisfaction and loyalty
- Formulate and execute comprehensive customer retention strategies that align with the company’s overall business goals and objectives
- Stay current with industry trends and best practices in customer retention and loyalty programs. Drive continuous improvement and innovation in customer retention strategies
- Leads the work of hiring and promoting bar-raising talent
- Responsible for employee development, even when it means moving people to other areas to help them grow
Preferred Qualifications
- Master’s preferred
- Experience with Zendesk and other customer retention tools/CRMs strongly preferred
Benefits
- Competitive Salary, Variable Compensation, and Equity (Restricted Stock Units) in the company
- Healthcare Plans (Medical, Dental, Vision, Life)
- 401k Company Matching Plan (no vesting period)
- Maternity, Paternal, and Adoption Leave
- Remote Position
- Flexible PTO
- Free Learning Membership for you and your household (1-1 tutoring hours, unlimited use of on-demand services, and access to our online classes)
- Unique opportunity to help transform how the world learns!
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