Summary
Join Rubrik's Marketing team as a Senior Manager of Field Marketing, supporting the West and PLS organization. You will lead the development and execution of regional marketing plans, collaborating with sales and cross-functional teams to drive revenue. Responsibilities include managing a geographically dispersed team, overseeing budget, analyzing program results, and building relationships with partners. This role requires extensive experience in field and channel marketing within a technology company, strong leadership and communication skills, and data-driven decision-making abilities. The position offers a competitive salary, bonus potential, equity, and benefits.
Requirements
- 8+ years of experience in relevant field or event marketing roles within a fast-paced, high-growth technology company
- Strong Field and Channel Marketing expertise, personal drive, a history of career growth
- Ability to lead, manage, and coach team members on multiple marketing campaigns running concurrently with ability to quickly pivot as needs change
- Ability to effectively communicate regionβs marketing plans and build buy-in with sales and channel stakeholders
- Strong understanding of the IT buyer, ability to write to and create compelling strategies targeted to buyer personas
- Strong written, oral, interpersonal and presentation skills
- Excellent negotiation, decision-making, and strategic thinking skills with ability to make data-driven decision
- Ability to build trusting, collaborative relationships with field marketing team members, marketing peers, sales teams and customers
- Ability to create a sales-focused strategy from the ground up addressing a new market
- Strong sense of accountability and ownership, an ability to manage your region and clearly communicate your teamβs results back to the organization
- Outcome driven, analytical, and have a track record of executing creative, impactful field marketing programs
- BS/BA degree or equivalent experience
- Ability to travel
Responsibilities
- Lead the development of strategic and effective regional marketing plans to build pipeline and drive revenue goals
- Work with Marketing and Sales teams to create and execute regional marketing programs tailored to local markets and target accounts. These include in-person and virtual seminars, webinars, executive conferences & roundtables, industry events, networking events, meeting maker programs, etc
- Create a sales focused strategy from the ground up addressing a new market
- Partner with various cross functional teams to deliver a comprehensive portfolio of marketing programs to help meet and exceed marketing targets
- Build and maintain relationships with channel partners and key go-to-market ecosystem partners to strengthen our value propositions, create broader market awareness and generate new business opportunities
- Ensure teamβs lead flow to ensure the appropriate Sales channels are following up in a timely manner
- Manage a team of geographically dispersed Field Marketing Managers to ensure marketing strategy is executed according to plan
- Manage regionβs performance to key metrics and monitor KPIs in Salesforce and Tableau
- Manage quarterly regional field marketing budget
- Analyze program results and business contribution through data-driven reporting and analytics
- Communicate with key stakeholders by creating a high level of awareness, excitement and adoption of marketing programs
- Support all corporate initiatives, give actionable feedback, share best practices and serve as advocate and marketing information source for the region
- Ensure corporate policies and trainings are completed on time and adhered to by team members
- Hire and onboard new team members
Preferred Qualifications
Experience with Marketing Automation, CRM (Salesforce.com), GSuite
Benefits
- Bonus potential
- Equity
- Benefits