Canonical is hiring a
Senior Marketing Manager, Remote - Europe

Summary

The job is for a Senior Marketing Manager role focusing on Canonical's security and compliance portfolio. The position requires remote work in the EMEA region, developing marketing strategies, content dissemination planning, product launches, messaging and positioning, customer base communications, collaboration with other teams, event planning, webinars, and paid and social media promotion. The ideal candidate should have experience in a marketing function for enterprise IT products, passion for the cybersecurity industry and cybersecurity marketing, strong inter-personal management skills, proven analytical skills, appetite to deliver strong results and innovation, growth mindset, willingness to roll up their sleeves, exceptional verbal and written communication skills, ability to work and thrive in a self-starter, fast-paced and changing environment, and love for diverse work assignments.

Requirements

• Experience in a marketing function for enterprise IT products
• Passion for the cybersecurity industry and cybersecurity marketing
• Strong inter-personal management skills
• Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments
• Appetite to deliver strong results and innovation
• Growth mindset - someone who is not afraid to think big and take on risk
• Willingness to roll up their sleeves
• Exceptional verbal and written communication skills
• Ability to work and thrive in a self-starter, fast-paced and changing environment
• Love for diverse work assignments and the opportunity to try new approaches

Responsibilities

• Be responsible for go-to-market planning and execution for Canonical's range of security and compliance products
• Lead on content dissemination planning, campaign development and planning for product launches
• Develop compelling messaging and positioning that emphasizes business value and connects with target audiences throughout the buying journey
• Conceiving and executing customer base communications and marketing programs to upsell and cross sell into our large base of customers
• Collaborate with demand generation teams, utilizing data and insights to create and improve strategies that drive traffic to our content, optimizing marketing funnels
• Work with other teams to plan event, webinars and support paid and social media promotion
• Create and publish content (online and print) in line with marketing plans to deliver on campaigns
• Monitor the competitive landscape to define product positioning that differentiates

Benefits

• Base pay depending on various factors including geographical location, level of experience, knowledge and skills
• Additional benefits depending on the work location
• Fully remote working environment - we’ve been working remotely since 2004!
• Personal learning and development budget of 2,000USD per annum
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Parental Leave
• Employee Assistance Programme
• Opportunity to travel to new locations to meet colleagues at ‘sprints’
• Priority Pass for travel and travel upgrades for long haul company events