Senior Marketing Manager

Summary

Join Postman's performance marketing team as a Senior Marketing Manager to lead and scale paid social media efforts. Develop and execute data-driven strategies, optimizing performance and driving measurable business outcomes across platforms like Meta, LinkedIn, and Reddit. Manage campaign planning, execution, and reporting, partnering with creative teams and agencies. Monitor performance metrics, translate insights into actionable recommendations, and own media budgets. Stay ahead of platform changes and competitor activity. This role requires 7+ years of experience managing paid social media campaigns, preferably in B2B or high-growth environments, and proven success driving acquisition, engagement, and retention at scale. The base salary ranges from $143,000 to $175,000, plus a competitive equity package.

Requirements

• 7+ years of experience managing paid social media campaigns, preferably in B2B or high-growth environments
• Proven success driving acquisition, engagement, and retention through paid social at scale
• Strong analytical skills with hands-on experience in platforms like Meta Ads Manager, LinkedIn Campaign Manager, and other platforms
• Experience managing multi-million dollar budgets with a focus on performance and efficiency
• Comfortable working cross-functionally with creative, data, and product marketing teams
• Excellent communication skills and a proactive, testing-first mindset

Responsibilities

• Develop and execute data-driven paid social strategies aligned with growth and brand goals
• Manage campaign planning, creative briefing, execution, optimization, and reporting across platforms (Meta, LinkedIn, TikTok, Reddit, etc.)
• Partner closely with creative teams and our advertising agency to test and iterate on ad messaging, visuals, and formats
• Monitor performance metrics and translate insights into actionable recommendations and scalable playbooks
• Own media budgets and forecast performance, ensuring efficient spend and high ROI
• Stay ahead of platform changes, emerging trends, and competitor activity to inform strategy

Benefits

• Full medical coverage
• Flexible PTO
• Wellness reimbursement
• A monthly lunch stipend
• Wellness programs
• Creche allowance
• Donation-matching program