Senior Marketing Operations Specialist

Summary

Join CompanyCam as a Senior Marketing Operations Specialist and play a vital role in establishing a top-tier go-to-market operations function. You will report to the Senior Revenue Operations Manager and collaborate closely with various teams to develop and optimize campaigns that drive new lead gen and customer engagement.

Requirements

• Have at least 2 years of experience in marketing operations or marketing technology, actively administering Pardot, ideally as a primary or secondary administrator
• Show up every day, taking the courage to do the difficult but necessary stuff
• Grow up constantly: you're OK working in an environment full of change. You take responsibility, love ownership, learn continuously, and have a growth mindset
• Do good by treating your co-workers and customers the way you would like to be treated
• Be technically savvy and hungry to learn the ins and outs of our platform quickly
• Reside permanently and currently in the United States

Responsibilities

• Assist with operationalizing go-to-market strategy across teams to help achieve goals
• Be responsible for training and user adoption of our marketing technology stack
• Work closely with the marketing team to develop and optimize campaigns that drive new lead gen and customer engagement
• Operationalize A|B tests and monitor and report on the effectiveness with short and long-term goals
• Analyze website traffic and campaign data to identify trends and opportunities for improvement
• Monitor marketing lead flow and ensure accurate data tracking
• Collaborate with sales, success, support, product, and marketing teams to align marketing efforts with revenue goals
• Provide insights and recommendations to improve marketing ROI by initiative
• Create and maintain reports on marketing KPIs
• Optimize technology investments and stay up-to-date with changes in the marketing technology space(s), and make recommendations for adoption

Preferred Qualifications

• Have any Pardot certification(s)
• Have experience working with data teams
• Have experience with a wide variety of technologies
• Reside permanently and currently in Lincoln, NE or the surrounding metro area

Benefits

• This is a salaried position at CompanyCam
• Our starting salary range for this role is $95,000-$105,000 and is based on experience
• We also offer meaningful equity and other benefits