Senior Product Manager, Ads Conversion Lift

Summary

Join Reddit's Ads Measurement team as an Incrementality and Measurement Experimentation Platform PM! You will leverage your expertise in causal inference and experimental design to build products showcasing the value of Reddit Ads. Responsibilities include defining product strategy, collaborating with cross-functional teams, and developing a deep understanding of the ads ecosystem. You'll directly manage key products like Conversion Lift and Split Testing, impacting Reddit's performance ad revenue. This role offers high impact, personal growth, and unique challenges at the forefront of next-generation ads measurement. The ideal candidate possesses extensive Ads Product Management experience, strong statistical skills, and proven collaboration abilities.

Requirements

• At least 3+ years of Ads Product Management experience and/or a combination of Ads product management, with lift and incrementality related Ads measurement expertise
• Solid statistics expertise
• Excellent written and verbal communication skills
• Strong strategic thinking
• Proven ability to effectively collaborate across the organization and lead by influence
• Hands-on in driving execution across all aspects of product development cycle
• Passion for solving customer problems

Responsibilities

• Build and grow Reddit’s Statistical Methodology based advanced measurement products
• Define the product strategy & roadmap, and collaborate closely with other Ads product teams to build products and maximize impact
• Develop a strong understanding of ads ecosystem, including available signals and privacy rules
• Be an innovative thought leader and identify new techniques and data sources for meeting advertiser performance measurement needs
• Partner with Data Science, Engineering, Marketing Science, Product Marketing, Sales, Solutions Engineering and UX teams

Preferred Qualifications

• PhD or Masters in Statistics, Mathematics, Economics, Physics or related field
• Management Consulting or Strategy Consulting experience
• Knowledge of ads measurement, and its underlying infrastructure and key processes
• Expertise in Advance Ads Measurement including Mutli-touch Attribution (MTA), Mixed Media Modeling (MMM), Split Testing, Conversion Lift and Incrementality
• Knowledge of Causal Inference and Randomized Control Tests (RCT) experimentation techniques such as ITT, PSA, Ghost Ads and geo experiments
• Experience in building platform solutions (e.g., experimentation or consumer data platform)
• Applied Machine Learning background
• Understanding of how signal loss and privacy changes are impacting ads measurement

Benefits

• 100% remote (offices based in NY, SF & Chicago if you prefer hybrid/in office)
• Comprehensive Healthcare Benefits
• 401k Matching
• Workspace benefits for your home office
• Personal & Professional development funds
• Family Planning Support
• Flexible Vacation & Reddit Global Wellness Days
• 4+ months of paid Parental Leave
• Paid Volunteer time off
• Equity in the form of restricted stock units
• Commission
• Medical, dental, and vision insurance
• 401(k) program with employer match
• Generous time off for vacation
• Parental leave