Senior Product Marketing Manager

Checkly
Summary
Join Checkly as a Senior Product Marketing Manager and help revolutionize application reliability for developers. You will play a critical role in scaling and refining our go-to-market motion. Work with product teams on product positioning, marketing, growth and messaging strategy and collaborate with sales, product, marketing, and customer solutions teams to drive and execute our go-to-market strategy. Drive and manage all phases of product launches, craft the vision and strategy to bring product to market, and build, own and execute the messaging for our platform. Lead cross-functional marketing plans and create thought leadership by managing and facilitating content creation. This is a fully remote role, but you must be within UTC+2 to UTC-4 timezone.
Requirements
- Ability to think of the big picture on product and market strategy and also be able to dive deep with the marketing team to solve sales/customer issues
- Extensive experience in product marketing is required for this role, preferably in developer and DevOps audiences and at startups
- Experience in launching and scaling new and existing products, driving high impact marketing programs and campaigns, with metric driven KPIs. Ability to understand developer focused products and solutions and ways to position their value to end users
- Passion for data and relentlessly focused on driving results
- Empathy towards global modern developers and desire to help them more quickly and easily bring their solutions to market
- Outstanding project management skills founded on well-organized approach with a strong ability to prioritize and juggle projects simultaneously and delivering on time
- Ability to work in a fast-paced, quickly changing environment and collaborate with internal team members and external agencies and partners
- Excellent spoken and written English skills
- Ability to be autonomous and self-motivated in an async-work environment, while you also enjoy getting to know your colleagues and helping others
- FULLY remote role, ideally on US East Coast or in Western Europe
Responsibilities
- Work with product teams on product positioning, marketing, growth and messaging strategy
- Work closely with sales, product, marketing, and customer solutions teams to drive and execute our go-to-market strategy
- Drive and manage all phases of product launches from working with Product Engineering early in the development phase to drafting a go-to-market plan to drafting and editing content, driving design & distribution, and delivering sales enablements, to driving awareness and conversions, testimonials and reviews and continuously measuring impact
- Craft the vision and strategy to bring product to market and maximize its reach and adoption by performing customer research, competitive analysis, telling a compelling holistic product story, and leading the go-to-market process
- Describe and visualize the Checkly story and how it fits in the development ecosystem and workflow
- Build, own and execute the messaging for our platform. Synthetic Monitoring is rapidly evolving, changing and growing and there is a huge opportunity to tell a bold, opinionated and compelling differentiated story to connect the Checkly platform more deeply with existing users and future customers
- Lead cross-functional, innovative marketing plans targeted to specific technical audiences, including Developers, SREs and DevOps teams, that drive awareness, preference and loyalty - because no one person can launch a product alone
- Create thought leadership by managing and facilitating creation, editing, design, internal and external announcements, blogs, landing pages, etc
- Utilize enablement tools, content, and general sales enablement motions to drive sales and activations
Benefits
- Flexible work hours , async-first (low meeting, high productivity) and transparent culture
- Stock options
- 27 days of paid vacation + your local public holidays
- Paid sick leave & up to 14 weeks of paid parental leave
- $1,500 learning, visiting and wellness budget
- Bi-annual company retreats
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