GitLab is hiring a
Senior Product Marketing Manager in United States

Summary

The job is for a Product Marketing Manager at GitLab, an all-remote company. The role involves researching customer personas, use cases, key value drivers, and participating in field events as a GitLab evangelist. Requirements include 6+ years of enterprise software marketing experience, deep understanding of Agile and DevOps methodologies, specific domain expertise, outstanding English communication skills, ability to coordinate across teams, data-driven approach, SaaS and open core software experience, and the ability to travel if needed. Benefits include health benefits, flexible paid time off, team member resource groups, equity compensation, growth and development budget, parental leave, home office support, and the possibility of remote work.

Requirements

• At least 6 years enterprise software marketing experience, including 4 within product marketing
• Deep understanding of Agile and DevOps methodologies across the entire Software Development Lifecycle, especially in large enterprise environments
• Extensive experience in at least one of the following domains/areas (portfolio management, requirements management, agile project management, source code management, continuous integration, quality management, application security, continuous delivery, containers, kubernetes, release management, or application performance monitoring)
• Outstanding English communication skills to explain and translate complex technical concepts into simple and intuitive communications
• Able to coordinate across many teams and iterate and deliver in a fast-moving startup environment
• Proven experience being self-directed and working with minimal supervision
• Data-driven, use data to measure results and inform decision making and strategy development
• Experience with Software-as-a-Service offerings and open core software is required
• Experience designing sales collateral from scratch based on sales conversations, sales calls, product interviews, user interviews, market research, and your own experience

Responsibilities

• Research and define our enterprise buyer and user personas, their specific needs, pain points, and goals that we can help address
• Research, document, and operationalize particular customer use cases and problems that GitLab solves
• Identify and define the key value drivers which differentiate GitLab in the market
• Partner with sales, product management, customer success, and engineering teams to refine and evolve our product roadmap
• Develop product marketing collateral such as website pages, blogs, white papers, webinars, videos, decks, and data sheets supporting the buyer’s journey communicating the value of GitLab
• Participate and contribute to field and industry events as a GitLab evangelist and thought leader
• Develop and deliver product, market, and industry-specific enablement to the GitLab sales team and partners
• Create campaign messaging and content as required to support ongoing marketing initiatives

Benefits

• Benefits to support your health, finances, and well-being
• All remote , asynchronous work environment
• Flexible Paid Time Off
• Team Member Resource Groups
• Equity Compensation & Employee Stock Purchase Plan
• Growth and development budget
• Parental leave
• Home office support