Plotly is hiring a
Senior Product Marketing Manager

Summary

The job is for a Senior Product Marketing Manager at Plotly, a company that provides open-source Python visualization libraries and a web framework. The role involves driving positioning, messaging, product launches, competitive analysis, sales enablement content creation, and more. The ideal candidate should have 5-7 years of product marketing experience, excellent communication skills, a technical background, and proven ability to craft compelling corporate messaging.

Requirements

• 5-7 years in product marketing with proven experience marketing to data scientists, developers, or similar roles
• Excellent written and verbal communication skills, with an intuitive understanding of what motivates developers and aligns stakeholders
• Technical background with prior experience as a developer, especially Python, or have deep experience marketing developer tools, data science, or AI/machine learning products
• Experience in launching products aimed at data scientists, developers, or domain experts coupled with a strong ability to craft compelling corporate messaging
• Proven ability to effectively position B2B products for growth, working with marketing and sales to build a healthy pipeline while increasing deal velocity, and closure rates
• Demonstrated leadership qualities with the ability to motivate and inspire teams, alongside a keen technical and business acumen
• Experience in analyzing and refining best practices and processes to boost operational efficiency and effectiveness
• Ability to effectively partner with engineering, product, community, sales and marketing
• Outstanding communication and collaboration skills, skilled in influencing peers and managers, and adept at building consensus in a highly ambiguous and fast-paced environment
• Bachelor’s degree or related experience

Responsibilities

• Drive positioning and messaging that resonates with the core audience: data scientists, domain experts, developers, and data science platform owners, as well as economic buyers and decision makers including VPs and CAOs
• Plan & execute product launches. Create the story for the launch which guides all content creation, identify the tasks and owners, and manage the launch project
• Be an expert in the data analytics market and conduct competitive analysis to share with Sales and aid in positioning and messaging workstreams
• Understand the customer deeply through direct conversations and interaction in customer forums. Conduct win/loss analysis to measure the effectiveness of positioning, messaging and product-market fit
• Create and deliver sales enablement sessions for product launches, major updates, sales plays and similar. Create content assets supporting these activities such as slide decks, demos and videos
• Assist in the development of the analyst relations program by briefing industry analysts and creating content and coordinating content development from subject-matter experts in product management and the executive team
• Work across marketing to ensure the corporate narrative is consistently represented across all channels (social, website, media, PR etc) and at the right altitude
• Drive and own core assets like keynote presentations for first and third-party events
• Partner with the rest of marketing to create engaging content supporting Demand Gen for campaigns and events and Content Marketing, e.g. articles, blog posts, data sheets, eBooks, whitepapers, webinars, presentation and website copy

Preferred Qualifications

• MBA and/or computer science, engineering, technology background
• 5+ years experience with technical marketing content
• 2+ years of technical pre-sales, consulting, training, or product management experience
• 2+ years experience working in data analytics and/or customer-facing roles

Benefits

• Comprehensive health coverage
• Generous PTO
• Parental leave top-up program
• Stock options for all full-time employees
• Learning & development program
• Remote-first work
• Home office support
• Employee led DE&I resource group
• Plotly Community Forum