HiveMQ is hiring a
Senior Product Marketing Manager in

Summary

HiveMQ is seeking a Senior Product Marketing Manager to lead initiatives for their MQTT platform, particularly focusing on the Transportation and Logistics domain. The ideal candidate will have at least 5 years of product marketing experience, exceptional communication skills, a growth mindset, and a deep understanding of their focus vertical.

Requirements

• Minimum of 5 years of experience in product marketing
• Necessity for experience in the IIoT sector and use cases
• Exceptional written and oral communication and presentation skills
• Growth mindset and proven people skills to work in a fast-paced and multi-geo, multi-cultural environment
• Maintain a deep understanding of their focus vertical, data and edge technologies, and stay updated on industry developments, competitor strategies, and market dynamics
• Passionate about talking to customers and analysts and willing to travel 20% of the time in some months

Responsibilities

• Create a differentiated market positioning and compelling value propositions for HiveMQ’s platform wide features including broker, tooling, and integrations
• Bring in market insights on competitors and the Transportation and Logistics vertical, and share them via internal notes and sessions
• Define and profile key target audiences for launches and land-and-expand motions
• Create compelling product messaging and stories that differentiate our products in the market, driving demand and customer engagement
• Work closely with Marketing and Sales organizations to equip them via. content and training as required
• Create datasheets, whitepapers, case studies, demo videos etc. to support launches or other on-going marketing activities
• Be our voice in key industry events, analyst briefings, webinars, and other activities to promote our products and engage with customers and partners
• Analyze the effectiveness of product marketing initiatives and campaigns, and optimize strategies based on data-driven insights

Preferred Qualifications

Experience in the Transportation and Logistics domain will be given preference