Senior Product Marketing Manager

SandboxAQ
Summary
Join SandboxAQ as a Senior Product Marketing Manager and own the go-to-market strategy for AQtive Guard, our cryptography-management and non-human-identity platform. You will build the product-marketing engine from the ground up, collaborating with various teams to create differentiated positioning, develop high-impact enablement assets, and highlight customer wins. This role involves developing comprehensive product marketing strategies, conducting market research, creating value-based messages, planning product launches, producing marketing content, collaborating with sales teams, identifying customer advocates, and working with the digital marketing team. The ideal candidate possesses 7-10+ years of experience in product marketing and B2B marketing, preferably in cybersecurity. The position offers a competitive salary, stock options, generous learning opportunities, and comprehensive benefits.
Requirements
- 7-10+ years of experience in product marketing and B2B marketing, preferably in the cybersecurity space
- Excellent writing, editing, and verbal communication skills
- Ability to collaborate with cross-functional teams (marketing, sales, product, technical)
- Strategic and analytical skills to autonomously set priorities and work plans for maximum impact
- Strong storytelling ability to turn complex technical information into compelling narratives
Responsibilities
- Develop comprehensive product marketing strategies targeting ideal customers, including curating Ideal Customer Profiles
- Conduct market research to position SandboxAQ products in the competitive landscape, including competitive insights and market segmentation, and develop battlecards and other market research artifacts for the team
- Create differentiated value-based messages connecting customer pain points with our offerings
- Plan and execute new product launches and updates, ensuring seamless execution of marketing initiatives
- Produce high-quality marketing content across various stages of the customer journey (awareness, lead generation, closing deals)
- Collaborate with sales teams to create effective communication materials and conduct training sessions
- Identify and nurture customer advocates to leverage in marketing campaigns
- Work with digital marketing team to execute online marketing campaigns (social media, email marketing, content syndication)
Benefits
- Competitive salaries
- Stock options depending on employment type
- Generous learning opportunities
- Medical/dental/vision
- Family planning/fertility
- PTO (summer and winter breaks)
- Financial wellness resources
- 401(k) plans
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