Senior Product Marketing Manager

Summary

Join Textio as a Sr. Product Marketing Manager and lead product marketing and enablement for our recruiting and performance management products. You will develop marketing strategies to drive product adoption, train sales and customer success teams, and contribute to pipeline-generating campaigns. This role requires owning product positioning and launch strategies, creating marketing collateral, writing website and email copy, collaborating with engineering, leading competitive analysis, and sharing findings with the company. We offer flexible schedules, unlimited time off, outstanding health care, paid volunteer time, on-demand mentoring, and a competitive salary. Textio is committed to building a diverse and inclusive team and offers a supportive work environment.

Requirements

• Have 5+ years of product marketing experience in enterprise SaaS
• Understand HR personas and workflows, with experience building relevant content for HR teams
• Can share a portfolio of marketing and sales enablement materials and speak to its impact across the customer lifecycle

Responsibilities

• Own positioning and launch strategy for new Textio product features and capabilities
• Build collateral like slides, 1-pagers, and landing pages and lead trainings with sales, customer success, and marketing on when and how to use it
• Write and edit human-readable website and email copy, free from jargon
• Collaborating closely with our engineering team to establish a regular cadence around product value articulation, product roadmap, and product launches
• Lead competitive analysis and share what you learn with the rest of the company

Preferred Qualifications

• Have a low ego but a strong point of view
• Are tinkering with generative AI in your work or personal projects

Benefits

• Flexible schedules and unlimited time off
• Outstanding health care, dental, and vision coverage for you and your family
• Paid time to volunteer at non-profits
• On demand mentoring with Bravely