Senior Product Marketing Manager - Developer Ecosystem

Summary

Join Smartsheet as a Senior Product Marketing Manager and champion our developer ecosystem. You will drive adoption and growth of Smartsheet's developer platform and API capabilities, acting as the voice of the developer. This role blends technical understanding, product marketing expertise, and a passion for building developer communities. Collaborate with various teams to ensure our developer offerings are well-understood and easily accessible. You will report to the Director of Product Marketing, Enterprise, and this role is based in Smartsheet’s London office (hybrid or UK remote eligible). This position requires a unique blend of technical skills and marketing expertise to succeed.

Requirements

• 5+ years of marketing or product marketing experience with at least 3 years specifically focused on developer platforms, APIs, SDKs, or cloud-based integration solutions
• Experience launching technical products including developing messaging, content, and go-to-market plans
• Strong understanding of software development lifecycle, web technologies (REST APIs, GraphQL, webhooks), cloud platforms, and common integration patterns. Ability to quickly grasp complex technical concepts and translate them into clear, concise, and engaging language
• Excellent written and verbal communication skills, with the ability to articulate complex technical concepts to both technical and non-technical audiences
• Strong analytical capabilities to interpret market data, identify trends, and make data-driven decisions
• Ability to prioritize and manage multiple tasks, projects, and deliverables in a high-growth environment, diving into challenges when needed, and seamlessly pivoting between detailed execution and high-level strategic thinking
• Strong collaborative and cross-functional skills and ability to work with multiple stakeholders to drive results
• Bachelor's degree in Marketing, Computer Science, Engineering, or a related technical field
• Ability to work in the UK on an ongoing basis

Responsibilities

• Partner closely with Product Management, conduct market research, and use customer insights to influence product roadmap, ensure product-market fit, and align on strategic priorities
• Craft clear, compelling, and differentiated messaging and positioning that resonates with various developer personas (e.g., enterprise developers, system integrators, SaaS partners)
• Collaborate with cross-functional teams to develop and execute comprehensive go-to-market plans including customer communications for new API capabilities, SDKs, developer tools, and platform enhancements
• Create high-impact marketing content, including presentations, blog posts, thought leadership articles, case studies, and website copy that showcase the power of the Smartsheet platform
• Clearly communicate technical details to customers regarding API changes, releases, and deprecations including writing release notes and collaborating on developer documentation and API guides
• Equip sales and customer-facing teams such as customer success, sales, and internal enablement with the tools, training, and content necessary to articulate the value of our developer platform to technical buyers and partners
• Define key metrics, track performance, and report on the effectiveness of product marketing initiatives related to the developer ecosystem

Benefits

• Employer-paid Private Medical and Dental, additional cost for family members
• Monthly contributions toward your pension
• Monthly stipend to support your work and productivity
• 25 days paid for Holiday + Bank Holidays + Flexible Time Away Program
• 20 weeks fully paid Maternity Leave
• 12 weeks fully paid Paternity/Adoption Leave
• Personal paid Volunteer Day to support our community
• Opportunities for professional growth and development including access to Udemy online courses
• Company Funded Perks including a counseling membership, salary sacrifice options, and your own personal Smartsheet account
• Teleworking options from any registered location in the UK (role specific)