Social Media Manager

Summary

Join Later, a leading social media and influencer marketing company, as their Community Manager / Social Media Manager! Based in or around Los Angeles, CA, you will be responsible for creating engaging social media content, managing online communities, and fostering strong client relationships. This role requires 3-6 years of experience in a similar position, excellent content creation skills, and a deep understanding of social media trends. You will collaborate with internal teams and clients to develop innovative content strategies and analyze performance data to optimize results. Later offers a competitive salary, bonus, and benefits package. The ideal candidate is proactive, results-driven, and passionate about social media.

Requirements

• 3-6 years proven experience as a Community Manager, Social Media Manager, or similar role with a focus on content creation and community engagement
• Proven track record of independently managing and growing a social media presence for a large B2C brand
• Excellent content creation skills including exceptional writing and editing skills, with the ability to adapt tone and style for different platforms and audiences. You can also independently create basic videos and graphics and have a natural and engaging presence when on camera
• Comfortable digging into performance data and analysis and using those insights to adjust strategy and report on overall impact
• A natural desire to be active on social media is essential, we are looking for candidates who live and breathe social media trends
• Ability to think creatively and generate innovative content ideas
• Exceptional organizational skills and the ability to manage multiple projects simultaneously

Responsibilities

• Create visually appealing and compelling content, including graphics, videos, and written posts, for various social media platforms such as Facebook, Instagram, Twitter, LinkedIn, TikTok, and others
• Partner with the client's influencer marketing team to bring content to life via briefing creators and influencers
• Partner with the strategy team to analyze content performance and community engagement metrics to refine strategies and improve outcomes
• Manage and nurture online communities, responding to comments and messages, and fostering positive interactions with followers acting as the main brand voice
• Monitor social media trends and incorporate them into content creation to keep clients' brands relevant and engaging
• Lead and manage the success and outcomes of all customers that you oversee through establishing and nurturing great relationships
• Collaborate with clients and internal teams to brainstorm and produce innovative content ideas that resonate with target audiences

Preferred Qualifications

• Experience leveraging AI to streamline processes & development of materials in a streamlined & consistent way is preferred
• Experience with social media management tools (e.g., Later, Hootsuite, Buffer, Sprout Social) is a plus
• Bachelor’s degree in Marketing, Communications, or a related field is preferred

Benefits

$89,000-$98,000 USD + Bonus