Social Media Specialist

Summary

Join our team as a part-time Social Media Specialist! This remote contract position offers flexible work schedules. You will develop and execute social media strategies, create engaging content, and manage community engagement. Responsibilities include analyzing performance metrics, staying current on industry trends, and collaborating with other teams. The ideal candidate has approximately 3 years of experience in social media management and content creation. A bachelor's degree in a related field is preferred.

Requirements

• Have approximately 3 years of experience in social media management and content creation, with a proven track record of creating engaging, high-performing content across various platforms
• Possess excellent written and verbal communication skills, with a strong ability to write, proofread, and edit copy
• Have experience in data collection, analysis, and visualization, with a focus on gathering insights from social media performance metrics

Responsibilities

• Define and execute social media strategies to align with the company’s marketing goals and target audiences
• Generate, edit, publish, and share engaging content daily (e.g., text, images, videos) that builds meaningful connections and encourages community members to take action
• Monitor and respond to comments, messages, and inquiries from followers and customers promptly and professionally
• Analyze social media performance metrics, including CTR, CPC, CPA, and ROAS, to optimize strategies and report on key performance indicators
• Stay up-to-date with the latest social media best practices, trends, and technologies to ensure the company remains at the forefront of digital marketing
• Work closely with the marketing, content, and design teams to ensure brand consistency and the effective execution of campaigns

Preferred Qualifications

Have a Bachelor's degree in journalism, communications, marketing, or a related field