Remote Sr Performance Marketing Manager

Summary

The job is for a Performance Marketing Manager at Ad Hoc Labs' Burner app. The role involves developing, executing, and optimizing SEM campaigns, UA campaigns, data analysis, reporting, budget management, testing, collaboration, and staying updated with digital marketing trends. Minimum of 5+ years of experience in performance marketing/user acquisition is required.

Requirements

• Experience: Minimum of 5+ years of experience in performance marketing/user acquisition — ideally with mobile apps
• Technical Skills: Proficiency in PPC/SEM, Apple Search Ads, Google Ads, Bing, Facebook Ads Manager, Adjust, Google Analytics, and other digital marketing tools
• Analytical Skills: Strong analytical and problem-solving skills, with the ability to interpret complex data and make data-driven decisions
• Team Player: Strong collaboration skills and the ability to work effectively with cross-functional teams
• Entrepreneurial Mindset: Self-starter who takes full ownership of channels and results, demonstrating a proactive approach to problem-solving
• Detail-oriented: Highly attentive to campaign management details, including account structure, match types, and iterative creative optimization
• Hands-On Manager and Coach: Willingness to get hands dirty with day-to-day tasks and campaign management, and ability to coach others to do the same
• Strategic Thinker: Capable of doing both tactical and strategic work, balancing immediate needs with long-term goals
• Effective Communicator: Ability to create compelling presentations and decks to secure buy-in from stakeholders on marketing plans and strategies

Responsibilities

• Develop and Execute SEM Campaigns
• Optimize UA Campaigns
• Data Analysis
• Reporting
• Budget Management
• Testing
• Collaboration
• Stay Updated

Benefits

• Competitive Salary
• Flexible Work Environment: Work remotely with flexible hours
• Collaborative Culture: A supportive and collaborative work environment with a focus on innovation and continuous improvement