Strategic Initiatives, Senior Analyst

Summary

Join Twilio's Go-to-Market (GTM) Strategic Initiatives team as a Senior Analyst! You will provide strategic, operational, and analytical support to the Chief Revenue Officer and GTM leadership. This role involves planning and managing critical GTM initiatives, cross-functional projects, and sales plays and programs. You will leverage analytical thinking and program management skills to deliver results. The position requires strong analytical rigor and program management expertise to drive sales effectiveness and revenue growth. You will collaborate with various teams to develop scalable growth plays and initiatives supporting GTM objectives. This remote role offers competitive pay, generous time off, and various other benefits.

Requirements

• Bachelor's degree in Business, Marketing, Analytics, or a related field
• 3 - 5 years of experience in program management, sales operations, or GTM strategy in a B2B environment
• You bring proven success in designing and executing high-impact initiatives and programs, preferably to drive revenue or growth
• You have excellent communication and stakeholder management skills
• You are excited about rolling up your sleeves and getting stuff done
• You are metrics driven and know how to leverage data insights to inform decisions
• You are curious and proactively seek out solutions to problems or inefficiencies with analysis and process/systems improvements
• You have familiarity with Salesforce, sales engagement platforms (e.g., Outreach, Salesloft), and project management tools (e.g., Asana, Jira)

Responsibilities

• Sales Play Development: Design, implement, and optimize scalable sales plays aligned with business goals, targeting specific customer segments, industries, or product lines
• Program Management: Manage the lifecycle of sales programs—from strategy and planning through execution, measurement, and iteration
• Analytics & Insights: Use data to evaluate program impact, optimize sales motions, and provide actionable insights to stakeholders; develop dashboards and reports as needed
• Stakeholder Collaboration: Partner with Sales, Marketing, Enablement, Product, and Operations to align programs with GTM strategy and ensure successful execution
• Performance Tracking: Establish KPIs and success metrics for each program and monitor performance against targets
• Sales Enablement: Collaborate on content, training, and resources to ensure sales teams understand and effectively execute plays
• Continuous Improvement: Iterate on sales plays and program elements based on feedback, performance data, and market trends

Preferred Qualifications

• MBA or advanced degree is a plus
• Experience in enterprise SaaS or technology sales environments
• Strong analytical skills; proficient in Excel, SQL, Tableau, or similar analytics tools
• Strong business acumen and understanding of sales cycles and buyer journeys
• Ability to translate data into storytelling that drives strategic decisions

Benefits

• Competitive pay
• Generous time off
• Ample parental and wellness leave
• Healthcare
• A retirement savings program