Catena Media is hiring a
Strategic Partnership Manager

Summary

The company is seeking a Strategic Partnership Manager to oversee influencer marketing campaigns aimed at expanding the acquisition network and strengthening partnerships with Operating Partners. The role involves developing, implementing, and evaluating campaigns that harness influencer and strategic third-party partnerships.

Requirements

• Bachelor's degree in business, finance, marketing, or a related field; Master's degree preferred
• 3+ years of account management experience
• Proven experience in operations management, preferably in the affiliate marketing or related industry
• Demonstrated ability to drive results and achieve business objectives through strategic thinking, data-driven decision-making, and effective execution
• Experience working with cross functional teams and in a matrix organizational structure is an advantage
• Solid understanding of financial management principles, including budgeting, forecasting, and P&L analysis
• Analytical mindset with the ability to interpret data, identify trends, and make data-driven decisions
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with stakeholders at all levels
• Ability to work flexible hours several times a week and/or upon need (ex. starting at 6am Eastern time or finishing at 8pm Eastern time)

Responsibilities

• Develop and execute influencer marketing strategies aligned with overall marketing objectives
• Identify and engage influencers whose audience and values align with our brand
• Manage the end-to-end execution of influencer campaigns, including timeline management, account manager to the third party partner, performance tracking, and post-campaign analysis
• Provide regular reports on campaign performance, including metrics such as engagement, reach, and ROI
• Collaborate with cross-functional teams (e.g., social media, creative, PR) to ensure cohesive campaign execution
• Stay abreast of industry trends and best practices in influencer marketing to innovate and enhance campaign effectiveness
• Monitor campaign budgets and ensure efficient allocation of resources
• Conduct market research and analysis to identify emerging trends and influencers relevant to our target demographics
• Provide guidance and support to internal teams and external partners on best practices and strategies for leveraging influencer partnerships effectively
• Continuously optimize campaign performance through A/B testing, audience segmentation, and creative experimentation

Preferred Qualifications

Previous experience in social media marketing and understanding of acquisition and monetization via social media is a plus