Blue State is hiring a
Strategy Director

Summary

Join Blue State's Strategy Team as a Strategy Director to help progressive causes achieve lasting change through high-performing programs and sustainable growth. As a key member of the team, you will devise supporter-first strategies, uncover audience insights, and drive digital results. We're looking for an analytical individual who can inspire and mentor people across disciplines.

Responsibilities

• Surface the audience insights and business intelligence that drive breakthrough campaigns and experiences; ensuring creative execution maps back to the strategy & recommending pivots and enhancements as needed
• Establish strategic direction for campaigns, organizations, branding projects, or products by defining objectives, audiences, budgets and KPIs
• Translate research and performance data findings into actionable tools and formats like audience and budget prioritizations, user journeys, and strategic plans
• Lead client and internal brainstorms, planning meetings and presentations, and program development workshops
• Use frameworks like SWOTs, gap analyses, positioning matrix, cost/benefit analysis, audience persona mapping, landscape research, creative briefs, strategy maps, theories of change, cases for support, etc. to guide our strategies, clients and teams, creating clear and compelling end-to-end deliverables
• Grow and manage client portfolios through regular account planning activities, and create client roadmaps over months and years where appropriate
• Craft and pitch new business as well as represent Blue State via event participation and other thought leadership
• Strengthen and evolve our fundraising and mobilization capabilities
• Mentor and upskill team members