Technical Marketing Manager

Summary

Join our Digital Marketing Services team as a highly motivated Marketing Manager. This role demands expertise in paid search (Google Ads) and organic search (SEO), along with team leadership skills to ensure successful digital marketing campaigns. You will be responsible for developing and executing effective PPC and SEO strategies, managing a team of digital marketing professionals, and overseeing campaign optimization. The ideal candidate possesses a proven track record of improving campaign performance and a deep understanding of industry trends. We offer a 100% remote work environment with excellent benefits.

Requirements

• Strong academics from a top undergraduate program
• Good knowledge of various digital marketing channels
• Minimum 4 years of experience in paid ads and SEO
• A sense of ownership in your performance and its impact on a company’s success
• Excellent written and verbal communication skills
• Ability to prioritize between competing tasks

Responsibilities

• Devise and lead effective PPC (Google Ads) and SEO strategies that align with client goals and drive measurable results
• Manage and mentor a team of digital marketing professionals, ensuring seamless execution of SEO and PPC campaigns
• Oversee the execution, optimization, and monitoring of all PPC campaigns (Google Ads, Meta Ads) and SEO efforts, ensuring on-time and on-budget delivery
• Lead on-page and off-page SEO strategies, including keyword research, content optimization, technical SEO audits, link-building strategies, and performance tracking
• Manage all aspects of paid search campaigns, from keyword targeting and bidding to ad copy creation and performance analysis
• Regularly review performance data, providing insights and actionable recommendations for improving traffic, conversion rates, and ROI
• Work cross-functionally with other departments (e.g., content, design, product) to ensure cohesive and integrated marketing efforts
• Serve as the primary point of contact for clients on SEO and PPC-related matters, providing updates, performance reports, and strategy recommendations

Preferred Qualifications

Google Ads and SEO certifications are highly desirable

Benefits

• 100% Remote Work
• 100% Employer-paid premiums on the health, dental, and vision plans
• Unlimited PTO
• Monthly Meal Perks
• Full Tech Stack
• Rewards & Recognition Programs