Vice President of Marketing

Yurts
Summary
Join Legion as the next Vice President of Marketing, reporting to the CEO. You will pioneer a new agent-powered, hyper-personal, and always-on go-to-market style, architecting an army of voices to communicate across defense and enterprise audiences. This role involves designing the marketing playbook for the agentic era and driving top-of-the-funnel pipeline and increased user adoption. You will lead AI-driven marketing strategies, focusing on personalized campaigns, thought leadership, and team impact multiplication. Success requires implementing closed-loop analytics, orchestrating product launches, and crafting a differentiated brand. The ideal candidate possesses 10+ years of marketing leadership in high-growth tech, fluency in AI concepts, and a proven ability to build high-performing teams.
Requirements
- 10+ years leading marketing in high-growth tech (deep B2G and B2B experience a plus)
- Demonstrated ability to meet and exceed organizational goals (pipeline, launch timelines, etc)
- Fluency in AI concepts (LLMs, RAG, autonomous workflows) and excited to push them into marketing operations
- Demonstrated success in taking technical narratives and making them resonate with both operators in uniform and enterprise executives
- Track record of building high-performing, multidisciplinary teams and coaching them through rapid change
- Relentless curiosity, crisp storytelling, and the nerve to try what’s never been done
- BS/BA in Marketing, Business, CS, or related field; MBA or technical graduate degree preferred
Responsibilities
- Drive the top of the funnel pipeline
- Increase user adoption in key accounts
- AI-Driven Marketing Strategies
- Personalized Growth Engine: Create and execute hyper-personalized AI-driven campaigns that can tailor their tone, medium, and CTA depending on the audience
- Thought Leadership: Spin up content agents that surface insights from our data, exec bench, and customer wins—feeding blogs, op-eds, and conference talks daily
- Multiply Team Impact: Recruit and mentor AI-savvy marketers who can use the power of AI and prompt engineering to 10x the results of teams the same size
- Focus on Metrics
- Attribution: Implement closed-loop analytics that track every touchpoint from first impression to signed contract; optimize with continuous reinforcement learning
- Product & Launch Excellence
- Turn feature drops into story arcs. Partner with Product to orchestrate launch agents that create assets, nurture communities, and iterate on messaging within hours
- Agentic Brand Architecture
- Craft a differentiated brand showcasing how Legion’s agents amplify human talent and organizational outcomes, making it equally clear to a platoon sergeant and a CIO
Benefits
Competitive comp, equity, and the chance to build the future of AI where it matters most
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