Vice President, Product Marketing

Huntress
Summary
Join Huntress, a fully remote global cybersecurity company, as their Vice President of Product Marketing. You will develop and shape the market position by creating compelling messaging, increasing market awareness, and enabling sales and partner teams. This leadership role requires building and scaling product marketing within a high-growth organization, achieving aggressive growth goals, and establishing Huntress as a thought leader. Responsibilities include product positioning, alignment with marketing and product management, go-to-market strategies, demand generation, AR/PR, and team development. The ideal candidate possesses 10+ years of relevant experience, a deep understanding of the cybersecurity market, and strong leadership and communication skills.
Requirements
- The equivalent of 10+ years of product marketing or similar experience
- Deep understanding of the cybersecurity market and landscape
- Leadership DNA, proven ability to excite and lead a product marketing team
- Demonstrated experience in synthesizing and translating market needs into product requirements, ability to manifest the product vision/direction in via compelling positioning and messaging
- Proven experience launching new products and growing to a mature business
- Strong organizational and analytical skills, excellent written and oral communication skills
- Strong ability to influence and work cross-functionally
- People-focused leader with proven ability to build diverse, creative, collaborative teams; develop people; and link performance to overall business objectives
- Continually developing practices and processes to inspire, innovate, and harness new ways of thinking
Responsibilities
- Rapidly develop and evolve a compelling narrative and value proposition for all products in the portfolio
- Lead the team that builds content (demos, trials, website, enablement, etc.) that reflects the positioning, and showcases the vision of our product as well as the value proposition
- Partner with Product Management leaders to drive strategy around product positioning for existing products and new launches
- Align with the Marketing and Product Management teams to drive strategy around product positioning for existing products and new launches
- Be the subject matter expert and work with the sales team to develop plays and go-to-market programs that help drive pipeline, find new buyers, and cross-sell into existing accounts
- Work with the demand gen teams to hone the strategy and marketing programs that drive demand
- Be proactive in recognizing where the business may need marketing support and the effective levers to pull
- Work closely with the industry experts and Analyst and Press Relations teams to ensure effective thought leadership and ongoing relevance in the market
- Host analyst inquires and briefings
- Mentor and grow a team of diverse product marketing talent
Benefits
- 100% remote work environment - since our founding in 2015
- Generous paid time off policy, including vacation, sick time, and paid holidays
- 12 weeks of paid parental leave
- Highly competitive and comprehensive medical, dental, and vision benefits plans
- 401(k) with a 5% contribution regardless of employee contribution
- Life and Disability insurance plans
- Stock options for all full-time employees
- One-time $500 reimbursement for building/upgrading home office
- Annual allowance for education and professional development assistance
- $75 USD/month digital reimbursement
- Access to the BetterUp platform for coaching, personal, and professional growth
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