VP, Growth

Summary

Join Siege Media, a rapidly growing, remote-first organic growth agency, as their VP, Growth! This leadership role focuses on driving revenue growth, expanding the client base, and aligning sales strategies with Siege Media's core values. You will lead and mentor the business development team, develop and execute strategic plans, manage relationships with key partners, and provide regular performance reporting. The ideal candidate possesses extensive experience in business development and sales leadership within the content marketing, SEO, or agency sectors. Siege Media offers a competitive compensation package, including a base salary, OTE, quarterly bonuses, comprehensive health benefits, 401(k) match, unlimited PTO, wellness stipends, and professional development opportunities. This role presents significant growth potential within a thriving agency.

Requirements

• 7+ years of progressive business development and sales/marketing leadership experience, preferably within content marketing, SEO, or agency environments
• Demonstrated track record of successfully scaling revenue through strategic sales and client acquisition strategies
• Deep expertise in consultative enterprise selling, sales methodologies, pipeline management, and digital marketing services
• Proficiency with CRM and sales enablement tools (ideally Pipedrive)
• Exceptional leadership, coaching, and talent development capabilities, fostering professional growth and high performance
• Strategic thinker with a data-driven approach to decision-making and sales execution
• Excellent communication, interpersonal, negotiation, and presentation skills
• Proven ability to effectively collaborate cross-functionally and align diverse stakeholders around shared business objectives
• Willingness to get hands dirty as the sales department grows and support is needed across sales functions

Responsibilities

• Develop and execute a strategic business development plan targeting high-potential high growth startup + enterprise technology accounts within content marketing, SEO, and PR
• Lead, mentor, and expand our business development team, including a current team of one account executive and one sales operations specialist
• Contribute to intro and proposal calls/buildouts and with potential clients, serving as the backup to our account executive when needed and to assist in generating additional business
• Manage the marketing strategy, aligning to the sales function using a mixture of internal agency resources and a potential future marketing hire
• Set clear performance metrics, sales objectives, and pipeline targets aligned with Siege Media's strategic growth goals
• Manage an ABM strategy with the sales operations specialist via in-person events and breakfasts/lunches with our CEO in addition to other events
• Manage relationships with high value referral partners, helping grow the channel and increase the number of referrals
• Develop an outbound sales strategy based on previous successes, leveraging high quality case studies with existing network relationships and Siege brand awareness
• Continuously refine our consultative sales approach, leveraging CRM systems and data-driven insights to optimize forecasting accuracy and sales efficiency
• Work with client services to grow existing client accounts, developing strategies to upsell and grow existing accounts with additional services
• Collaborate closely with marketing, client strategy, and executive leadership to ensure cohesive execution of client acquisition and retention initiatives
• Cultivate strong relationships with key clients, industry partners, and stakeholders to enhance strategic opportunities and drive business growth
• Travel sporadically to conferences (3-4x/year expected) and/or engage regionally to build relationships with partners, potential and current clients
• Provide regular reporting and analysis of business development performance, pipeline status, and market trends to executive leadership
• Foster a culture of accountability, continuous improvement, collaboration, and client-centric sales excellence

Preferred Qualifications

• Ideally located in an area where our buyer persona is prominently located, i.e. New York City, San Francisco, Austin or other U.S. tech cities
• Ideally, existing relationships with our existing potential customer base (Manager/Director/VPs of Growth/SEO/Marketing)

Benefits

• Quarterly bonus structure
• Comprehensive health benefits
• 401(k) match
• Unlimited PTO
• Wellness stipends
• Ongoing professional development opportunities