VP, Pricing Strategy

Summary

Join Restaurant365 as the Vice President, Pricing Strategy and own the development and execution of pricing and packaging strategies. This high-impact role, reporting to the Chief Marketing Officer, involves building the pricing and packaging function from the ground up. You will set the vision, establish best practices, and lead a high-performing team. The position requires deep SaaS pricing expertise, strategic thinking, and strong cross-functional leadership. You will maximize revenue, profitability, and market competitiveness for Restaurant365's product portfolio. Success in this role demands driving successful monetization strategies and aligning pricing and packaging with business goals, customer needs, and market opportunities.

Requirements

• 12+ years of experience in pricing, packaging, or monetization strategy, with significant experience in SaaS or recurring revenue models
• Proven ability to drive successful monetization strategies that deliver measurable impact
• Strong cross-functional leadership and communication skills with the ability to influence at all levels
• Deep understanding of SaaS metrics, pricing models (tiered, usage-based, value-based), and buyer psychology
• Experience developing go-to-market strategies in close partnership with product marketing, product management, and revenue teams

Responsibilities

• Own and evolve Restaurant365’s end-to-end monetization strategy, ensuring alignment with business goals, customer needs, and market opportunities
• Establish and lead pricing governance processes to drive consistency, accountability, and executive alignment
• Influence C-level stakeholders with data-driven insights and strategic recommendations around pricing and packaging
• Develop scalable packaging frameworks that align with buyer personas, product value, and customer journey stages
• Identify and optimize monetization models (e.g., tiered, usage-based, feature bundles) to support upsell, cross-sell, and retention
• Ensure packaging reflects clear differentiation and supports demand generation, product adoption, and market expansion
• Partner closely with Product, Finance, Sales, Rev Ops, and Customer Success to ensure pricing and packaging strategies align with margin goals, product value, and go-to-market execution
• Lead internal rollout of pricing changes through detailed enablement plans, sales tools, and objection-handling resources
• Support Sales Enablement in delivering training materials, competitive positioning, and playbooks to ensure sales readiness
• Conduct and leverage market research, customer interviews, and competitor pricing analysis to inform strategy
• Stay ahead of industry trends, emerging monetization models, and SaaS best practices
• Translate insights into actionable pricing and packaging decisions that enhance Restaurant365’s market position
• Design and run pricing experiments and A/B tests to evaluate elasticity, adoption, and revenue impact
• Develop dashboards and reporting frameworks to track pricing performance and identify optimization opportunities
• Leverage advanced analytics and modeling to inform ongoing pricing strategy and monitor success against KPIs

Benefits

• Comprehensive medical benefits, 100% paid for employee
• 401k + matching
• Equity Option Grant
• Unlimited PTO
• Wellness initiatives