Web3 Public Relations Manager

Summary

Join Serotonin, a leading go-to-market firm for transformative technologies, as their Public Relations Manager! You will lead strategic communications and media relations for web3 clients, collaborating with internal and external experts. This role requires strong writing and communication skills, experience in PR, and a background in crypto or related fields. You'll manage client PR initiatives, leveraging team resources and relationships. The ideal candidate has a passion for Web3 and proven success in executing impactful PR campaigns. Serotonin offers a competitive salary, health insurance (US only), 401(k) (US only), remote work, and parental leave.

Requirements

• 2-4 years of public relations experience, either at an agency or in-house, working with clients in sectors such as crypto, tech, consumer finance, financial services, VC, entertainment, or gaming
• Solid understanding of DeFi, NFTs, and key blockchain protocols
• Genuine interest in and passion for working in the Web3 space
• Demonstrated success in leading and executing impactful public relations campaigns
• Established relationships with media outlets and influencers
• Exceptional writing and editing skills
• Willingness to travel when required
• Ability to excel in a fast-paced, dynamic environment

Responsibilities

• Contribute to marketing and communications campaigns, including strategy development, goal setting, tactical planning, research, and execution
• Identify and target media opportunities for client campaigns, including industry-specific outlets, high-profile platforms, podcasts, influencers, and video channels
• Craft compelling content such as press releases, pitches, and briefing materials
• Secure thought leadership opportunities for clients across podcasts, events, and media engagements
• Manage all stakeholders, both internal and external, ensuring seamless execution of campaign strategies
• Oversee all public relations activities, including handling media inquiries and founder requests
• Leverage and grow media relationships within business and industry sectors to maximize coverage
• Track, analyze, and report PR results, providing comprehensive post-campaign summaries
• Stay informed on industry trends impacting clients, recommending strategic communication adjustments as needed
• Provide support for crisis communications when required
• Ensure responsiveness to clients and teammates, fostering effective collaboration and timely project delivery

Preferred Qualifications

• A background in crypto, fintech, financial services, or technology is highly desirable
• Professional or personal experience within the exciting world of DeFi, NFTs, and Web3

Benefits

• Competitive Salary
• Health Insurance - (US Only)
• 401(k) - (US Only)
• Remote Work Environment
• Maternity/Paternity Leave
• $85,000 - $110,000 a year