Business Development Representative

Summary

Join Later, a leading enterprise in social media and influencer marketing, as a Business Development Representative (BDR). You will be responsible for generating new business opportunities by identifying potential customers and reaching out through various channels. The role involves qualifying leads, nurturing relationships, and collaborating with the Go-To-Market team. Success in this position requires excellent communication and interpersonal skills, experience in prospecting and lead generation, and a results-driven approach. You will be working closely with the sales team and reporting to the Director of Business Development. Later offers a competitive salary and benefits package.

Requirements

• Experience as the first point of contact for prospective customers
• Experience nurturing and prospecting marketing qualified leads, while identifying sales qualified leads
• Experience leveraging different outreach channels such as email, calls, LinkedIn messaging, (video messaging is a plus) to provoke a response
• Excellent communication, writing and organizational skills
• Excellent ability to empathize with and identify the needs of prospects
• Able to withstand or overcome frequent rejection
• Tech savvy and enjoy learning about cutting edge products
• Able to quickly build trust and rapport with strangers
• High energy and positive attitude
• Drive to be a "hunter" and stay persistent
• An analytical, data-driven, and creative approach to problem-solving
• Able to learn quickly and adapt
• High degree of integrity, empathy and focus on “doing the right thing”
• Located in or around Boston, MA

Responsibilities

• Identify potential customers and generate interest in Later Influence through outreach via calls, emails, Linkedin messaging and event attendance
• Lead Generation: Creating and managing a pipeline of leads and opportunities through outbound email campaigns, phone calls, LinkedIn messaging and event attendance
• Qualifying leads: Assessing the fit of potential clients and customers by conducting initial calls and scheduling discovery meetings with Sales Directors
• Lead nurturing: Building and maintaining relationships with prospects through ongoing communication and follow-up
• Collaboration: Working closely with the GTM team to ensure a smooth handoff of qualified leads and providing feedback on lead quality, sales process, and messaging effectiveness
• Data Management: Keeping accurate and up-to-date records of all prospect interactions in the company's CRM system

Preferred Qualifications

Interested in start-up or entrepreneurship experience and a desire to wear many hats

Benefits

$50,000 - 60,000 USD plus commission