Campaign Account Coordinator

Summary

Join Later, a leading enterprise in social media and influencer marketing, as a Campaign Account Coordinator! Supporting the Campaign Account Manager, you'll play a vital role in the successful execution of influencer marketing campaigns on our Affiliate Marketing Platform, Mavely. Your responsibilities will encompass campaign planning and strategy, influencer relationship management, campaign execution and monitoring, content approval and compliance, and effective communication and coordination. This role requires a Bachelor's degree, 1-2 years of experience in influencer and affiliate marketing, and a strong skillset in social media management and campaign execution. The ideal candidate is a proactive, results-driven team player with excellent communication and organizational skills. Later offers a competitive hourly rate and benefits package, including stock options.

Requirements

• Hold a Bachelor's degree in marketing, business, or a related field
• Have 1-2 years of experience in influencer marketing and affiliate marketing, preferably in a similar role
• Be a self-starter with strong accountability for owning projects end to end
• Possess a proactive, energetic attitude and desire to work in a fast-paced, results-oriented and deadline-driven environment
• Demonstrate a deep understanding of the influencer and creator commerce landscape
• Show a strong understanding of social media platforms (Instagram, Facebook, TikTok, YouTube, etc)
• Have experience in managing successful social/digital campaigns across social platforms
• Be comfortable in Google office suite and workspace
• Possess an aptitude for strategy with an innate passion for pop and Internet culture
• Be a team player
• Have outstanding organization, time-management, and follow-through skills
• Possess excellent communication skills and be relationship-focused

Responsibilities

• Collaborate with the Campaign Account Manager to understand campaign objectives, target audience, and messaging
• Research and identify suitable influencers based on campaign requirements, audience demographics, and brand alignment
• Managing small-scale campaigns end-to-end with oversight from Campaign Account Manager
• Establish and maintain relationships with influencers and other relevant stakeholders
• Maintain positive relationships with influencers, acting as their main point of contact
• Provide influencers with campaign briefs, guidelines, and creative assets, and ensure timely delivery of content
• Identify, research, and recruit suitable influencers and content creators for brand collaborations and partnerships
• Negotiate and manage influencer contracts, budgets, and deliverables
• Develop creative campaign concepts and strategies that align with brand values and goals
• Provide influencers with guidance, assets, and support to create high-quality content
• Assist in the coordination of campaign logistics, including campaign set up, content review and timelines
• Monitor campaign performance metrics and assist with wrap report creation and payouts
• Review influencer-generated content to ensure it aligns with brand guidelines, messaging, and legal and FTC requirements
• Ensure compliance with advertising regulations and disclosure guidelines for sponsored content
• Foster strong relationships with influencers, affiliates, and partners
• Provide timely communication and support to address inquiries and concerns
• Assist and support the Campaign Account Manager by addressing inquiries, providing support, and resolving issues
• Coordinate cross-functional teams to support campaign execution
• Communicate campaign updates to all relevant parties under strict timelines

Benefits

• Hourly pay: $25/hr - $28/hr
• Stock options (for permanent team members)
• Various benefits plans (details not specified)