Campaign Delivery Coordinator

Summary

Join UNiDAYS as a Campaign Coordinator and become part of the Marketing team, executing campaigns across multiple digital channels. You will collaborate with Commercial teams to set up, build, and launch campaigns, optimizing performance across various platforms. Responsibilities include campaign planning and setup, execution and optimization, and performance reporting. The role requires experience in CRM or digital marketing, A/B testing, and data analysis. This is a 4-month fixed-term contract with remote work options within the UK, requiring occasional travel to London or Nottingham. UNiDAYS offers a comprehensive benefits package.

Requirements

• Experience in and/or understanding of a CRM or digital marketing environment or having learnt these skills through university or similar
• Experience in and/or understanding of delivering AB tests
• Experience in and/or understanding of how CRM and social can be used to deliver against company goals
• Experience in project management / time management best practices
• Experience in spotting trends in data and understanding the impact

Responsibilities

• Campaign Planning and Set Up
• Working across multiple teams, set up our campaigns aligned with the commercial objectives, budgets and target audiences, and market trends
• Ensure any design and copy assets are suitable and language localisation is relevant
• Coordinate across teams to check onsite & CRM inventory and calendars to ensure there are no capacity, audience or timing conflicts
• Check the customer journey is seamless
• Ensure tracking parameters are in place for reporting
• Campaign Execution and Optimisation
• Launch campaigns across various platforms, including our UNiDAYS website & app, CRM (email, push & in-app) and paid media (Meta, Snapchat, TikTok, Google Ads and others)
• Optimising campaign performance and conversion rates by proactively managing campaigns and making suggestions to relevant teams on further revenue potential
• Where relevant, implement A/B tests to continuously improve campaign performance and key metrics
• Conduct daily site checks across all regions to drive a high level of accuracy
• Reporting
• Develop campaign performance reports, highlighting key metrics, insights, and actionable recommendations for stakeholders
• Interpret data to identify trends, opportunities, and areas for improvement, using analytical tools and platforms
• Best Practices and Continuous Improvement
• Stay up-to-date with the latest digital marketing trends and relay with team members
• Contribute to the development and evolution of internal best practices, sharing insights and knowledge with the team
• Collaborate with cross-functional teams to share insights, align strategies, and drive a culture of continuous improvement

Benefits

• 25 days holiday per year increasing with length of service, plus flexible bank holidays
• Competitive salaries
• 4pm finishes every Friday
• Company bonus scheme
• Company pension scheme
• Private health insurance (Vitality)
• Income protection policy
• Life assurance policy
• Employee Assistance Program
• Enhanced parental leave pay
• Core hours with flexibility around how/when you manage your time
• Regular team building activities
• The latest tech and hardware will be supplied from day one
• Good Vibes Program: we know we’ve all had to adapt to new ways of working and UNiDAYS has always taken pride in the community we’ve created in the office but we’re just as committed to creating an innovative approach to fostering connections and improving engagement outside of the office! We want to boost your remote working experience so think virtual parties, pottery classes, wellness classes and guest speakers just to name a few!
• Support for home working for all new team members. We will help assess your home set up and you can expense £150 towards any additional furniture you may need to be safe and comfortable when working from home