Copywriter

Summary

Join Adtalem Global Education as a Copywriter and contribute your creative writing and editing skills to enhance the student experience and drive enrollment growth. You will craft engaging marketing copy across various channels for a portfolio of healthcare-focused institutions, ensuring brand consistency. This role involves collaboration with marketing directors and creative teams, reporting to the Lead Copywriter. Success requires exceptional writing abilities, attention to detail, and experience in creating compelling content for higher education and healthcare audiences. The position offers a hybrid or remote work model and a competitive salary range.

Requirements

• Hold a Bachelor's Degree in English, Communications, Journalism, Marketing or a related field
• Possess three (3) plus years of relevant work experience, preferably in a copywriting or editorial role
• Demonstrate excellent written and verbal communication skills
• Possess strong attention to detail and the ability to proofread and edit your own work
• Have familiarity with SEO best practices and how to write for search engines
• Be able to work independently and as part of a team in a fast-paced environment
• Have a proven capacity to quickly understand and write about healthcare and higher education in an engaging and straightforward manner
• Provide an exceptional portfolio, demonstrating versatility and range, and the style of content that would appeal to our current and prospective students and partners
• Demonstrate awareness of B2C and B2B copywriting approaches, and knowledge of legal issues involved in publishing, like plagiarism and libel
• Be able to interrogate a brief, to find new and creative ways to present information
• Possess advanced computer skills in Microsoft Word, Excel, PowerPoint and Outlook
• Have experience with social media, email marketing, and digital writing

Responsibilities

• Write original marketing copy for all channels, including but not limited to web, ads, email nurture, social, blog, based on templates and examples produced by the lead and senior copywriters
• Execute content assigned by the lead copywriter and project managers, using strategies developed by the lead and senior copywriters
• Collaborate with senior copywriters and senior editor to ensure that the copy aligns with each brand's style, voice, and tone guidelines
• Coordinate with the senior copywriter on brainstorming sessions and market research, to contribute to the overall success of the team
• Receive feedback from senior copywriters and lead copywriter and incorporate suggested revisions into their work to improve their writing skills
• Perform other duties as assigned
• Comply with all policies and standards

Preferred Qualifications

Experience in a hybrid or remote work environment

Benefits

• Health, dental, vision, life and disability insurance
• 401k Retirement Program + 6% employer match
• Participation in Adtalem’s Flexible Time Off (FTO) Policy
• 12 Paid Holidays